Media Encoding with Microsoft Azure Media Services and K2. Media file encoding (and transcoding) is one of the predominant use cases in the Media and Entertainment (M&E) industry and one which many M&E companies struggle with. M&E organizations invest in a multitude of expensive digital and media asset management systems to handle media files and their manipulation. Having numerous media asset/digital systems often leads to disjointed and fragile business processes around media file encoding, transcoding, and delivery.

Moreover, since the management of media files is fragmented across different non-integrated systems determining actual progress within the media file process remains a huge challenge. For example, knowing what stage the processing failed in real-time versus hours/days or even weeks later.

The Microsoft Technology Center in Irvine and K2 Southwest team have joined together to show how K2 solutions along with Microsoft cloud offerings can be used together to overcome many of today’s M&E challenges. This is accomplished through the implementation of a seamless hybrid environment for collaborating with customers while also providing transparency and visibility into the media delivery process to discover status and uncover issues. Learn more in a post co-authored by MTC Architect Ali Mazaheri here.

Webcast Reminders:

  • Tech Talk. Join ​the MTC Philadelphia team today from 12 noon to 1pm Eastern for a webcast titled "Lync for Developers" presented by MTC Architect Teo De Las Heras. Teo is well known in the Mid Atlantic District for his innovative development of custom solutions for customers using Microsoft Lync. To learn more about how to join the webcast, please visit this site.
  • Mid Day Café. MTC Philadelphia will also host their weekly series on Monday, March 3rd from 12pm to 1pm Eastern. The agenda for Monday's event is as follows. To join the webcast, please visit this site.
    • Welcome
    • Microsoft Tech News
    • Device of the Week – Lenovo ThinkPad Tablet 2
    • Bits & Bytes – Simplifying SharePoint Site Skinning both on premise and in the cloud (Office 365). Guest: BindTuning CEO Beatriz Oliveira
    • App of the Week – Bing Translator
    • Mailbag
    • Upcoming Events
    • Close