Big Data and the future of SQL Server

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About Luis Daniel Soto Maldonado


About Luis Daniel Soto Maldonado


Luis Daniel Soto Maldonado works for the Server and Tools Business Marketing organization at Microsoft, leading the team responsible for SQL Server technical content and messaging, internal technical readiness and technical compete on OLTP, Data Warehouse, Data Intensive Computing, BI and Database as a service. He joined Microsoft 18 years ago, previously he leading the Developer and Platform Evangelism for Latin America. He got interested on software when @14, learning to program a Timex-Sinclair 1000. Blogger since 1997, and interested on emerging technologies. You can follow him on twitter @luisdans and @luisdanielsoto (spanish). More on

Currently his team is focused on SQL Server for Private Cloud, BareMetal, The SQL Server Denali Rapid Deployment Program (RDP) and Fast Track/PDW industry demos.