Holy cow, I wrote a book!
This upcoming Sunday is the biggest sports day of the year
in the United States:
The championship game for the professional American Football league.
The entire country grinds to a halt.
The most famous secondary effect of the game is the commercials.
So many people watch the game that
television advertisement costs are the highest for the Super Bowl,
which means that companies will produce spectacular ads specifically for
the Super Bowl,
which means that more people watch the Super Bowl
just for the ads.
Another secondary effect of the Super Bowl is the spike in chicken wing
United States chicken industry
even issues an Annual Chicken Wing Report.
NPR explains how the chicken wing became the dominant
snack food for the Super Bowl.
A Guide to American Football.