The importance of the World Economic Forum cannot be overstated. Over the years it has become one of the major podiums for CEOs whether it is simply to take a gloabl stage or if it is to lobby international governments for special interests or if it is jsut to stroke egos the size of alps themsleves

http://www.usatoday.com/money/world/2006-01-20-davos-cover-usat_x.htm?csp=1

...but the Indians are taking it to a whole new level !!
http://businessweek.com/bwdaily/dnflash/jan2006/nf20060123_5900_db016.htm
Waiting for visitors at their hotel rooms will be gifts from India -- a pashmina shawl, an Apple (AAPL ) iPod loaded with Indian pop and classical music, a piece of traditional art, some ayurvedic oils -- along with a CD packed with all sorts of economic information about the country.

For the first time ever, the country is embarking on a positive PR saga - a welcome departure from the self empathising past - onto a new brashful future - way to go !!!!!