Esurance, the direct-to-consumer auto insurance company, has been offering policies online since 1999. And today, most Esurance customers still purchase their policies through the company’s user-friendly Web site. At esurance.com, customers can get free quotes and compare prices instantly, making auto insurance shopping easier. Esurance recently turned to Microsoft and its software-plus-services strategy to help launch the mobile platform, esurance.tel.
Read the full article on Raj Ramabadran’s blog at http://rajramabadran.wordpress.com/2009/05/20/esurance-delivers-key-services-to-mobile-channel-via-microsoft-platform/