If you are going to TechEd in Orlando come check out my S+S talk: A Practical Guide to Doing the Software-Plus-Services Thing (ARC09-TLC). My goal for this talk is to describe how S+S can address some of the challenges in developing large SOA-based systems, and help create solutions that were not possible or practical before. I will also describe some of the options for participating in the S+S ecosystem, and provide general guidelines on how to do that. I'll be giving it at the TLC on Thursday (6/5/2008) from 2:45PM to 4:00PM.
I'll be at the TLC every day, so come on over and say Hi.