A great conversation between two of my pals – in fact two of the smartest guys I know. If you haven’t read David’s book you should go get it (disclaimer – I was interviewed for the book Blue Monster gets several pages). If you want to know what happens in a post advertising, post media hype world and in the age of conversation the book is a great place to start.

If you simply want to hear two smarts guys having an online chat in Hugh’s 10 Q’s format he’s used with Godin and others, take 10 minutes to wallow with them. Interesting to note that David is always on the lookout for talent too. He’s building the new breed agency in my opinion. He gets it because he lives it. If I ever left Microsoft his door is one I’d knock on pretty quickly. He’d tell me he doesn’t employ Liverpool FC fans of course but hey-ho :)

Meantime, this reminded me (again) that I miss having Hugh around. He stirs stuff up. In fact I’m gonna call you now Hugh…I need a fix.

ps – Dave, I read the book on the flight as promised. Love it. You’re my crowdsurfing hero!