"People in Context" - a new way to look at and beyond Personashttp://blogs.msdn.com/b/susantodd/archive/2011/05/06/quot-people-in-context-quot-a-new-way-to-look-at-personas.aspxBackground on Personas I joined the Developer Division User Experience Group on January 13, 2003. At that time, the three, now famous Mort, Elvis and Einstein, personas had just been developed by the team. I benefited from the wealth of researchen-USTelligent Evolution Platform Developer Build (Build: 5.6.50428.7875)