Our colleagues in the UK Bing team are running an event at Tech Days for the first time. The intention is to cover the latest on Bing and Bing Maps APIs, providing a great update on how the tools can be used, and showing examples of some new and powerful applications.

The event has some great speakers from the UK and from Microsoft Corporation – all of whom are experts in their field. We will be covering the Bing design philosophy, the Bing API, our Webmasters Kit for Search Engine Optimisation and Bing Mobile Map Control. Attendees will have the opportunity to network and ask questions of Microsoft technical specialists – as well as the chance to win prizes throughout the evening with a specially designed “Bing pub quiz”!

The event runs from 4.15pm to around 8pm at Cardinal Place, 100 Victoria Street, SW1E 5JL The outline agenda is:

16.15-16.45         Registration

16.45-17.00         Introduction: The Bing design philosophy: new developments and innovations! Dave Coplin, Director of Search, Microsoft UK

17.00-17.30         Bing API: Putting the traditional “ten blue links” approach behind us (featuring a Microsoft partner). Search Product Development Lead, Microsoft Corporation (name to be confirmed); Mike Miles, Principal Group Program Manager, Microsoft Search Technology Centre

17.30-17.45         Bing Webmasters Kit: SEO Update. Microsoft Speaker, to be confirmed

17.45-18.30         Bing Maps: Demonstrating leading-edge mapping capabilities (featuring a Microsoft partner). Johannes Kebeck, Bing Maps Technical Specialist, Microsoft EMEA

18.30-18.45         Break

18.45-19.15         Bing Mobile Map Control: Developing  for Windows Phone 7. Mobile Development Lead, Microsoft Corporation (name to be confirmed); Peter Bell, Chief Technology Officer, Microsoft UK

19.15-20.00         Quiz, Drinks, Demonstrations and Networking

20.00-20.15         Close

Please register here – and quickly as places are limited!

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