One of the topics that has come up a lot with UK ISVs over the last six months is Application Lifecycle Management. Which is why we have been working to create a great day tailored to the needs of companies building software products rather than “one off” bespoke solutions.

With the help of our sister team and the marvellous David Bowen, we now have that day in place and accepting registrations for Monday June the 27th.

The day will have some great sessions and plenty of opportunities to ask questions of the speakers.

We have room for 50. Which means we would really appreciate it if you let the events team know if you can no longer make it as we expect to be full.

Hope to see you there.

Eric and the team



[This post will contain the latest details of the event and agenda – hence please do bookmark if you plan on attending and check it out nearer the time for any changes in running order etc.]

This event will look at the hot topic of Application Lifecycle Management (ALM) and the part Visual Studio 2010 has to play in helping companies deliver great software. The sessions will have a specific focus on the requirements of medium to large ISVs - partners that develop software products typically deployed to many organisations. It covers a broad range of topics with a focus on the practical use of ALM in modern software companies and the dissemination of best practices from companies already experiencing many benefits from embracing a more structured approach to ALM using the latest tools and processes from Microsoft.
This day is brought to you by the Microsoft UK Developer and Platform Evangelism team (follow their blog, LinkedIn & twitter) and some great industry experts. It is primarily intended for UK based partners developing software products.


This event is aimed at software developers, development managers and application architects with at least 6 months practical experience on projects using Visual Studio.


09:30 Registration

10:00 Welcome and Keynote

10:15 Modern Software Delivery: The continuous delivery of high quality software - Colin Bird
A competitive landscape and evolving customer consumption models are driving the need to deliver software in ever shorter cycles. This session will look at the software delivery value stream; from idea right through to production code, discussing practices and processes employed by leading development organisations to meet the challenge.

11:15 Break

11:30 Driving Quality Throughout the Application Lifecycle - Richard Erwin
This session will provide a demonstration of how you can go beyond unit testing to drive code quality in your applications. This session will cover the enhancements in Visual Studio 2010 to support Test Driven Development (TDD) as well as code coverage, code metrics, static code analysis and code profiling. We will also look at additional tooling in the Visual Studio family that will ensure that quality remains a priority throughout the application lifecycle.

12:30 Lunch

13:15 Extending Testing into the Lab - Richard Fennell
Most development teams today have automated build, this will often extend to the production of deployable media. However the act of taking this media and getting it into a controlled test environment is still too often manual. In this session we will look at the Lab management tools provided by TFS 2010 and how they can be used to aim both manual and automated testing.

14:30 Break

14:45 The Secrets of Repeatable Success - Adam Gilmore
This session will highlight some considerations, misconceptions, and principles that will prove invaluable as you evolve your ALM Strategy. Whether you’re just starting to look at ALM or have mature practices in place this session will highlight key principles that will ensure your projects will deliver engineering excellence time after time. Adam will be referencing a number of Microsoft consulting customer ALM deployments during this session.

15:45 Panel Q&A with the speakers from the day
A chance to ask any questions not covered elsewhere during the day.

16:00 End of sessions

16:01 Informal networking session
A chance to discuss 1:1 with the speakers and your peers.

16:30 Event closes