We’re excited to announce the Windows Store is expanding to 38 supported markets and the UK is part of this expansion. Dates haven't been confirmed yet but we'll keep you updated as and when information is announced.

If you want to get an app into the Store before or soon after general availability then your local UK MSDN team can help in getting a registration code that is needed for submission to the Store. This is a huge opportunity not only to be one of the first to get your app in front of your customers but also get valuable feedback to ensure it’s the best it can be by final release of Windows 8. If you’ve got a great idea then download the consumer preview and start building now Smile

Submitting apps

For those people with application plans;

  1. Apply to join our UK Windows 8 for Application Developer LinkedIn Group.
  2. We will reply asking you for some details of what it is you are building and then admit you into the group.
  3. You build a great app following the guidance that we have online and which meets the Store certification requirements.
  4. We will use the LinkedIn Group to invite you to an Application Excellence Lab at Microsoft in Reading where you’ll work with an engineer to ensure certification requirements are being met and that the app is providing a great experience to the user.
  5. You leave the lab with a registration code that lets you begin the app submission process at the Windows Store.

In addition to that process, we’d encourage everyone to come along to one of our events or camps where you can talk through this process in person and also apply to join our LinkedIn Group which we’ll use to share the details of the app excellence labs.

Note that the availability of labs is limited and invitations will be provided on a first-come, first-served basis but this will in no way limit your ability to submit an application via the regular submission process once the Store is open for general availability.