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Marketing 101 for developers
You���ve got mean coding skills but why would you ever really need fluffy marketing? No-one likes being sold to, right? But… whether it’s selling yourself, promoting your app or making sure people know about your website, sometimes marketing is a necessary evil. If you need some tips and tactics, you might...
19 Jun 2013
Guest Post: Behind the scenes with Windows 8 Application Development – A developers perspective
By Richard Garside My first real look at Windows 8 and developing for Windows 8 was at a roadshow in Manchester back in April 2012. It was a bit of a whirlwind tour but I was impressed. Windows 8 looked slick and as a seasoned .NET developer I was excited to have a new platform to program on that...
16 Apr 2013
Maximise your game’s potential with Marmalade
We’re always on the lookout for new ways to build games for Windows 8 and the Marmalade SDK looks to be an awesome way to do just that. Marmalade is a cross platform SDK, produced by Ideaworkslimited, that provides developers with a set of libraries and development tools they can use to create...
19 Feb 2013
Interview: Scirra Construct2–Rapid Application Development with Ashley Gullen
This week we caught up with Ashley Gullen the creator of games development tool Construct 2. About Ashley: Ashley has been working on game creation tools since 2007. A graduate of Music & Sound Recording, Ashley is now Director of Scirra Ltd, developing the HTML5 game creation tool Construct 2 and...
18 Feb 2013
Pitfalls for the unwary when developing Windows Store apps by 5App
In the classic 1939 movie The Wizard of Oz, Dorothy has just arrived and is looking around awed at the splendour. She says to her dog “Toto, I’ve a feeling we’re not in Kansas any more”. Well some of you seasoned Microsoft developers are going to feel exactly the same way when you get to the gates of...
4 Feb 2013
Learning Announcement: MCSD relaunched!
We are delighted to announce the new MCSD designed for developers! The new MCSD credential focuses on the ability to design and build application solutions, which may include integrating multiple technologies and may span multiple versions of a single technology. It also demonstrates a candidate's commitment...
10 Dec 2012
Promoting your app - AppSwitch
What is AppSwitch? If somebody switches from an iPhone to a Windows Phone and can’t find their favourite apps, it won’t be long before they get fed up and switch back. AppSwitch is an app designed to help users find Windows Phone and Windows 8 app equivalents to Apple iOS and Google Android apps. The...
10 Dec 2012
Get your Windows 8 apps noticed
AppSwitch is designed to help people find Apple iOS and Google Android apps on Windows Phone and Windows 8. AppSwitch allows users to search the Windows Store first to see if the app they’re looking for is available under the same name. If the app isn’t available then the user can search for the app...
27 Nov 2012
Introducing Windows Store App Labs for app builders
Windows Store App Labs are places where app builders can get technical help from Windows experts, and very soon will be able to access the newest Windows 8 devices and receive design guidance from designers and digital agencies. Get technical guidance from Windows 8 experts Our Windows experts are on...
7 Nov 2012
A student, an idea, a business.
Sometimes people have lots of ideas and dreams but struggle to turn them into reality. Not Manoj Nathwani. Read how, in a year, he took his idea, along with Microsoft Programmes, and turned it into a growing business. Read the full story now
8 Oct 2012
Windows 8 Elite Programme Update
We have received a significant amount of interest with the Windows 8 Elite programme and we wanted to provide a brief update on how you can get invited. The process is very simple and we want to ensure that we can invite as many UK app publishers as possible, so we are opening to all publishers who have...
5 Oct 2012
Windows 8 Apps Developers–Submit this Week to be Included in the Store on Release Day!
This week is the last week that submissions will be taken for apps that are being entered into the UK Windows 8 app store before the general availability of Windows 8. So if you want your app to be available on the release date for Windows 8 to the general public then you really need to get your app...
1 Oct 2012
Guest Post: How do you develop applications for Windows Azure
By Jen Stirrup How do you develop applications for Windows Azure, without incurring cost? Developing applications for Windows Azure is a growing business. Application design for Azure is a vital consideration, since developers need to create applications that take into account predictions that, within...
20 Sep 2012
Announcement: Developers Get Your Apps into the Windows Store Now
We’re very excited to announce the last significant milestone in the rollout of the Windows Store before the general availability of Windows 8 on October 26. The Store is now open for app submissions from all developers – individuals and companies – in our supported markets – and the UK is one of those...
12 Sep 2012
Poll: Writing Apps–Questionnaire
<a href="https://saraallison.wufoo.com/forms/z7p9k5/">Fill out my Wufoo form!</a> View the Results
3 Sep 2012
Announcement: Exclusive benefits for those who publish a Windows 8 app before GA - Windows 8 Launch Publisher Programme!
Have you heard about our new Windows 8 Launch Publisher Programme which is open to those who publish their Windows 8 app to the Store before 26 October 2012 (Windows 8 GA). The programme will give members access to a range of exclusive benefits including an invite to our launch party, selected training...
17 Aug 2012
Event: Fine tune your app at the Windows 8 App Excellence Lab
If you have an app almost ready to publish, you are invited to the Windows 8 App Excellence Lab. This two hour one-to-one session with a trained Microsoft Engineer will accelerate your time to completion. The App Excellence Lab is an incredibly valuable resource for you to: § Test your app on...
16 Aug 2012
What motivates developers?
Matt Ballantine is an experienced business technology leader with extensive media and creative industry knowledge. Since April this year he’s been applying that market experience to help Microsoft engage with developers and IT professionals across the UK. Matt feigns an interest in sport by being...
30 Aug 2011
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