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The roadmap for Windows Phone ‘Mango’ was explained in a team blog post. The announcements included these of significance to ISVs worldwide:
Details are available at the Windows Phone team blog post Windows Phone Developers Get New App Hub Features: Mango app submission just one month away.
New App Hub developer portal has been updated with key new functionality, multiple enhancements and support for several new markets. For those of you who are new to Windows Phone, App Hub is where you manage your account, change settings, submit applications and stay up to date on Windows Phone. For Mango, we’ve updated App Hub to give you:
Developers can now choose to distribute apps privately to users using two new options: beta and/or targeted distribution. Apps distributed through these private distribution methods can only be downloaded by users using a deep-link and the apps cannot be discovered via browsing or searching in Marketplace.
19 new markets are added to Windows Phone Marketplace include Brazil, Chile, Colombia, Czech Republic, Denmark, Finland, Greece, Hungary, India, Japan, Netherlands, Norway, Poland, Portugal, Russia, South Africa, South Korea, Sweden and Taiwan.
7 new developer markets enabled include: Chile, Colombia, Czech Republic, Hungary, Israel, South Africa and South Korea.
In a couple of months (early fall 2011), developers will also be able to register from China. We will also expand the registration support already available in India.
Microsoft Advertising pubCenter will support Windows Phone 7 app developers in the following 18 countries by the end of 2011: Australia, Belgium, Canada, Denmark, Finland, France, Germany, Hong Kong, India, Italy, Japan, Mexico, Netherlands, Norway, Spain, Sweden, Switzerland and the United Kingdom.
App Hub gives you better account management tools, a streamlined application submission process and enhanced reporting capabilities.
Bruce D. Kyle ISV Architect Evangelist | Microsoft Corporation