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  • Windows Embedded Blog

    Microsoft and Ford roll into gdgt Live! Seattle

    Posted By Chris Elliott
    Senior Marketing Communications Manager

    This week, we’re bringing Ford SYNC, powered by Microsoft, to the Emerald City as part of gdgt Live! Seattle. And we want to share the fun with you while we’re at it.

    On Thursday August 16, we’re going social for a fun contest. Whether you are able to attend gdgt Live! Seattle or not, it’s easy to participate. All you have to do is go follow @MSFTWEB and tweet your favorite Ford SYNC feature some time during the day using the #SYNCSEA hash tag.

    Told you it was simple.

    So, what’s in it for you? Well, for starters, our grand prize giveaway is an Xbox 360 with Kinect. Plus we’ll have some amazing Microsoft Hardware up for grabs too. We like to show off all the great things you can do with SYNC like telling the car where you want to go, listening to text messages or calling up your favorite song using your voice. Join us at gdgt Live! Seattle to see and hear for yourself.

    And don’t worry if you can’t make it, the contest is open to all residents of the US.

    See you in Seattle!

    The Fine Print

    • Contest runs from 12:01am-9:00pm PDT on August 16.
    • You need to have a US shipping address or be at gdgt Live! Seattle.
    • You must follow @MSFTWEB on Twitter (so we can direct message you) and you must tweet using the #SYNCSEA hash tag.
    • We will post the winner to Twitter, so follow us on Twitter to see who won. We will also send a Twitter direct message to all winners to get their mailing address for sending the prizes.
    • Other rules and eligibility requirements can be found here. The people in ties with the leather briefcases made us put them here.

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  • Windows Embedded Blog

    The Intern Perspective: Arijit Choudhury

    Posted By J.T. Kimbell
    Program Manager

    A lot of our summer interns are wrapping up their experiences here at Microsoft, so you’ll be seeing several more of these posts in the next few weeks. In this post Arijit Choudhury, an SDE intern, tells you about his experience and work this summer.

    Getting a chance to work as a Software Development Engineer (SDE) intern at Microsoft is my very own ‘What do you want to be when you grow up?’ story. I still remember using my first PC from the 90s (Windows 95 running on an Intel MMX processor) and how it introduced me to the Internet, PC games and computer science (CS). Today I am going to share my experiences about my Microsoft internship and in particular, my stint with the Windows Embedded Componentization team.

    But first, whoami? I am Arijit Choudhury and I’m studying for my Master’s degree in Computer Science at the University of Florida in Gainesville. Before that, I finished my bachelors from the Dhirubhai Ambani Institute of Information and Communication Technology in Gandhinagar, India. Most of the time, you’ll find me programming (complete with noise cancellation headphones) or playing Soccer wearing an Arsenal jersey on the University field. Getting a chance to learn how to write good code for Microsoft and playing soccer along with other Microsofties in beautiful Seattle is my idea of a perfect summer.

    Now that I’ve introduced myself, let us move straight to the three things that impacted me the most during my internship:

    1. The Microsoft Culture
    2. Being a “Dev” or SDE Intern
    3. My 12 week intern project or… How do I find the right modules for deploying an app on a custom Windows Embedded Standard 8 image?

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  • Windows Embedded Blog

    Windows Embedded 8 Industry Release Preview now part of the Windows Embedded 8 family

    Posted By Barb Edson
    General Manager, Marketing and Business Development

    It’s an exciting week in New York for our Windows Embedded team, who are on hand at the National Retail Federation Convention & EXPO to announce a brand-new product release preview. Windows Embedded senior product manager David Wurster has details.

    In October 2012, we announced our road map for the Windows Embedded 8 family of products by sharing availability dates for Windows Embedded 8 Standard and Windows Embedded 8 Pro, and introducing you to Windows Embedded 8 Industry.

    • Windows Embedded 8 Standard is a modular version of Windows 8 with additional technologies to enable industry device scenarios. A Windows Embedded 8 Standard Release Preview is now available.
    • Windows Embedded 8 Pro is the full version of Windows 8 that we'll be bringing through the Embedded channel.
    • Windows Embedded 8 Industry is a fixed configuration solution featuring additional technologies to enable industry device scenarios. Windows Embedded 8 Industry is the new name for our Windows Embedded POSReady product. The reason for the change is that we see the capabilities of this operating system fitting into a much larger number of device categories than just point-of-service.

    All Windows Embedded 8 products will be available in the first half of 2013 and will enable our OEM partners to create differentiated devises that will utilize the rich, immersive and multi-touch customer experience to delight users and help them extend the intelligence of their information technology systems.

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  • Windows Embedded Blog

    Get in SYNC with Microsoft for Ford's Random Acts of Fusion Campaign

    Posted By Chris Elliott
    Senior Marketing Communications Manager

    Believe it or not, Joel McHale, Ryan Seacrest and I have more in common than just our dashing good looks. We’re all part of Ford’s Random Acts of Fusion campaign promoting the all-new 2013 Ford Fusion.

    Ford recently held a contest to bring one lucky person to Joel’s hometown of Seattle to see all the sites. The winner, Kristina from Stillman Valley, Illinois, cruised around the Emerald City in a new Fusion and even got a behind the scenes tour of Microsoft—Ford’s technology partner in developing Ford SYNC. I was on-hand to welcome Kristina and her friend to our campus, show off our fabled Garage and show them the some of the main benefits of Ford SYNC, on a bright and sunny day—clearly it doesn’t rain here all the time.

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  • Windows Embedded Blog

    Microsoft Brews Up a Solution for Costa Coffee

    Posted By Barb Edson
    General Manager, Marketing and Business Development

    With the holiday shopping season behind us and my upcoming travel to next week’s National Retail Federation (NRF) Annual Convention & EXPO in New York, I’ve been thinking about the opportunity we frequently discuss with retailers and hospitality organizations to transform the customer experience with intelligent systems—perhaps none as tangible as a fresh, delicious, custom-brewed cup of Costa Coffee.

    The story behind the iconic red Costa Express vending machines really underscores the power and flexibility of the Microsoft platform. The UK’s leading self-service espresso bar, Costa Coffee’s acquisition of Coffee Nation in 2011 resulted in the birth of Costa Express. There are now more than 2,500 machines in the UK since the launch of Costa Express 18 months ago. Moving forward, our consulting team worked with Costa to customize a solution that met their business goals—specifically capitalizing on actionable data to drive greater ROI for Costa and, soon, a better cup for coffee lovers.

    When Costa decided to build a next-generation coffee-serving machine, they wanted a flexible, end-to-end solution, so they sought out the leader in platforms for intelligent systems, business analytics and cloud computing. Working with partner Bsquare, Costa created a scalable intelligent system that delivers on the company’s goal of bringing a smarter, more connected and richer experience to the customer.

    Just as it takes more than a bean to make a good cup of coffee, it takes more than a chip to run an intelligent system. The flexibility of the Windows Embedded platform was key for Bsquare and Costa; with the power to support a range of architectures, Microsoft is able to help partners develop solutions that exactly meet their needs.

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