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Posted By Jeff WettlauferTechnical Program Manager
Today at the Microsoft Build Developer’s Conference (//Build/) the Windows Embedded team reached the next milestone in our product roadmap by building on Windows Embedded 8 – the Windows Embedded 8.1 Industry Release Preview. This is a significant platform update to the Windows Embedded portfolio, furthering our engineering alignment and release schedule with Windows. We can’t wait for you to try it out.
As many of you know, //Build/ is all about developing Windows solutions using the latest tools and platforms. The Windows Embedded team has had an amazing year, shipping Windows Embedded 8 Standard, Windows Embedded 8 Industry and Windows Embedded 8 Pro, as well as Windows Embedded Compact 2013. With the Windows Embedded 8 wave of releases, our portfolio extended alignment with the Microsoft tools you’re using today to develop apps for Windows 8 and Windows Phone 8 – platforms like Visual Studio, tools like XAML and Expression Blend, and frameworks like .NET that support rich, immersive, cloud-connected app experiences. When combined with a range of beautiful hardware, Windows solutions are better than they have ever been.
Comments Intelligent Systems
Posted By Simon FrancisSolutions Specialist
I was speaking recently with employees of a large UK food retailer, and was really impressed with the way they were looking at using even the simplest store device to help build their relationship with their customers and provide valuable insight.
The more I speak with retailers, the more I hear them speak about improving this relationship, and what better way than providing a simple method of allowing customers to provide their opinions so that organizations can tailor the experience accordingly? Once this customer research is fed back into a central repository, they have the opportunity to survey customers across the country.
One retailer’s solution was based around one of the lowliest and often overlooked devices–however, we all use them on multiple occasions throughout the day–the credit-card reader; in this case, the chip-and-pin devices that are widespread throughout the UK and continental Europe. At the end of the payment transaction, the stores have coded a simple yes/no question. It started with a simple “Did you enjoy your shopping experience today?” but has now expanded to ask customers questions that help the organization to craft their store service.
Posted By Karen RobertsSenior Partner Marketing Manager
The Windows Embedded Partner Program team congratulates our ecosystem partners who recently received a Partner Excellence Award. The Windows Embedded Partner Excellence Awards recognize members of the Windows Embedded Partner Program that excel at driving the Windows Embedded business. Their contributions help bring solutions to market that support the development of intelligent systems worldwide.
Thanks to all the partners who submitted nominations. Below is a summary, by category, of the winning partners.
Posted By Myriam Semery Windows Embedded BG Lead
With the popularity of the show “Mad Men,” I was thinking about how the world of advertising has changed. Long gone are the days of Don Draper and Peggy Olson pitching clients advertising campaigns using placards and static drawings. Today we live in a dynamic world of advertising where retailers have many channels at their disposal with which to interact with consumers and develop their brands.
This has caused the advertising agencies to evolve and in many ways think like software companies, and breed new terms like “interactive agency,” “digital content experts,” or, in the case of one of our key partners, Mood Media: “media specialists.” Mood Media lives at the intersection of design, environment and technology, creating point-of-purchase audio, video, and even scent-based retail solutions that make a meaningful connection and a personalized experience for customers.
Comments Windows Embedded Standard
I recently attended this year’s Retail Business Technology Expo (RBTE) at Earls Court in London. I often think that trade events focus on how bad a cup of coffee can be or how much the attendees are prepared to pay for a ham sandwich. However, RBTE was a real eye opener for me. It offers the opportunity for retailers to review the latest and greatest from the tech community and to hear from other retailers like Julian Burnett, head of retail architecture for John Lewis, who ran a great session on retail innovation.
The Retail Business Technology Expo in London brought some eye-opening intelligent solutions to light.
This year I had the opportunity to review solutions from three organizations, all of which demonstrate the potential of intelligent systems and Windows Embedded.