• Windows Store for developers

    We have a new blog

    • 5 Comments
    With the upcoming release of Windows 8.1 Preview, we’re bringing the Windows 8 app developer and  Windows Store for developers blogs together into a new blog. The new Windows App Builder Blog is designed to be your one-stop shop for all things related to building Windows Store apps. It’ll have everything from development tips to monetization strategies to feature spotlights and more, and will also be an important part of our commitment to transparency into all aspects of the Windows Store, including...
  • Windows Store for developers

    Feature Spotlight: Live Tiles

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    Windows 8 contains powerful new technologies that Windows Store apps can take advantage of. These technologies not only provide a great user experience, but also drive engagement with your apps. Over the next few months we will feature several of these technologies, and show why they can make a difference for your business. Today, we’re taking a look at Live Tiles, which engage your users every time they visit the Start screen. – Ben Thompson, Partner Marketing Manager One of the biggest challenges...
  • Windows Store for developers

    Join the Game On Virtual Event

    • 2 Comments
    Learn how to build a Windows 8 game in record time at this free virtual event! Using GameMaker: Studio from YoYo Games, both novices and professional developers can create and publish high-quality games faster than ever before. Thanks to built-in design options and drag-and-drop tools, you don’t need to have a game idea or development experience to participate – but pro users can dig deep into the code to create a one-of-a-kind game experience. The online event begins on Saturday, June 15th, 10 am...
  • Windows Store for developers

    Helping Android developers build Windows Store apps

    • 2 Comments
    For those of you who are currently developing on Android, we have a lot of resources to help you bring your Google Play app to the Windows Store. On the Windows Dev Center , we have a whole section of Resources for Android developers . You’ll find everything you need to get started building for Windows, including an API mapping tool that shows the Windows Runtime equivalents of common Android APIs. Jennifer Marsman has also written up a great series of posts on her blog. The Windows Store opportunity...
  • Windows Store for developers

    Enter your app in the “Re-imagining Consumer Health with Windows 8 and HealthVault Challenge”

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    Healthcare is rapidly evolving, and the opportunity for developers to create apps that can help improve the lives of people around the world is bigger than ever. On May 13-14, 2013, Microsoft sponsored Health: Refactored , a 2-day conference in Silicon Valley for app builders, designers and tech experts interested in the Healthcare space to learn, share and connect. At the conference, we announced the Re-imagining Consumer Health with Windows 8 and HealthVault Challenge . This challenge, run by Health...
  • Windows Store for developers

    Meet the new Windows Dev Center

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    The Windows Dev Center just got a whole new look. We’ve made it easier to find the right content at the right time, with key tasks and resources to help you design, develop, and market your apps called out prominently. Our Windows Store apps content has a tighter focus based on role and scenario, with new resources to help at all stages of the app development process. From hobbyists to creative agencies to the largest enterprise software developers, the new site organization helps you achieve your...
  • Windows Store for developers

    Using Windows 8 features to drive customer engagement: the Box app

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    Box is all about content, according to Box VP of Platform Technology Matthew Self. "Content is at the heart of every successful organization. Customers need to access their content wherever they are. They need to share, they need to collaborate, they need to move their business forward. Box provides the solutions to let our customers do that."   Box's Windows Store app takes advantage of several unique Windows 8 features to better engage users while letting them get to their content...
  • Windows Store for developers

    Register now for the App Builder Virtual Summit

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    This Thursday, May 2, Microsoft hosts the App Builder Virtual Summit . The online event is free and will be held from 9 am – 12:30 pm PST. Register now to learn the why and how of designing, building, and marketing Windows Store apps. You’ll get to hear from partners like Hitcents, Aviary, Qubop and Busy Bee Studios as they share their experiences and best practices developing apps that take full advantage of the Windows 8 platform. There are also sessions especially for developers with iOS or Android...
  • Windows Store for developers

    Featured apps in the Windows Store

    • 3 Comments
    Each week we showcase apps in the Windows Store that we think customers will love. We spend all day, every day, looking for apps to highlight and we’re excited to promote apps that are well-designed, innovative and offer unique value. We feature these apps in the Store Spotlight and on the Windows website , and we also blog about apps we love on the Windows Experience blog (as well as right here). Given the opportunity these feature placements represent for app builders, we thought we’d describe...
  • Windows Store for developers

    Startups unveil new apps for Windows 8 at DEMO Mobile

    • 4 Comments
    Startups, entrepreneurs, and app builders are congregating at DEMO Mobile in San Francisco today. DEMO Mobile is the launch event exclusively focused on the best new mobile technologies based on design, innovation and market potential. Today, a few startups showed onstage how their inspiration came alive on Windows 8, and launched new apps in the Windows Store: KinectHealth , a mobile fitness studio app, TouchMail , a modern e-mail app, and Envvied , an app where fashion meets shopping.   KinectHealth...
  • Windows Store for developers

    Feature Spotlight: Search

    • 3 Comments
    Windows 8 contains powerful new technologies that Windows Store apps can take advantage of. These technologies not only provide a great user experience, but also drive engagement with your apps. Over the next few months we will feature several of these technologies, and show why they can make a difference for your business. To begin, we’re taking a look at the Search feature, which lets you engage with users when they most need your services. – Ben Thompson, Partner Marketing Manager Search is one...
  • Windows Store for developers

    At GDC, game developers reveal early success on Windows 8

    • 1 Comments
    This week is the Game Developers Conference in San Francisco. While we’re excited about all of the new titles coming to the Windows Store , what’s most interesting for app builders are the new ways to reach the millions of Windows 8 customers and make the biggest return on your investment. Back in November we talked with Halfbrick Studios, Arkadium, and Oceanhouse Media about their experiences developing games for Windows 8.   This week at GDC, Halfbrick shared more about their success on...
  • Windows Store for developers

    Mark your calendars: Build 2013 will be June 26-28 in San Francisco

    • 1 Comments
    Today we announced that our next developer conference, Build 2013, is taking place June 26-28, 2013 at the Moscone Center in San Francisco. Save the date and mark your calendar for the opening of registration next week, at 9 a.m. PT on Tuesday, April 2 at www.buildwindows.com . At Build, we’ll share updates and talk about what’s next for Windows, Windows Server, Windows Azure, Visual Studio and more. Build is the path to creating and implementing your great ideas, and then differentiating them in...
  • Windows Store for developers

    Twitter for Windows 8 now available in the Windows Store

    • 1 Comments
    Twitter for Windows 8 is now available in the Windows Store . This app takes advantage of the unique Windows 8 experience (snapped view, live tiles, notifications, and charms) while retaining the look, feel, and functionality that customers have come to expect when using the Twitter service. Learn more at the Windows Experience Blog , where Brandon LeBlanc talks about some of the app's great features, with a video demonstration of the app. --Ben Thompson, Partner Marketing Manager
  • Windows Store for developers

    Delivering access to knowledge: Wikipedia

    • 1 Comments
    Wikipedia needs no introduction: it’s the largest encyclopedia in the world, built by users, and has become a truly indispensable resource. With users all around the world, one of their primary goals is to make it as easy to access information from any type of device, from small mobile screens to full-sized laptops and desktop computers. Building the Wikipedia app for Windows 8 helps to accomplish this: it scales gracefully across devices and has been already been downloaded over a million times...
  • Windows Store for developers

    Announcing the Windows Startup Challenge

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    Ted Dworkin, Partner Program Manager for the Store, authored this post. In September, we partnered with Startup Weekend to give entrepreneurs technical mentorship, design guidance, and other valuable resources through a series of Windows Bootcamps. Today, we’re excited to announce the next stage of this work: the Windows Startup Challenge . This challenge—a joint effort between Startup Weekend, DEMO and Windows—focuses on helping startup developers take an app from the prototype phase, through design...
  • Windows Store for developers

    Getting a content rating

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    Support for PEGI and other ratings systems is an important part of the Windows Store—we want people to always have a clear expectation of the type of content an app contains . Also, many countries such as Taiwan, South Africa, Brazil, and Korea, have consumer protection laws in place that require games to obtain and display an appropriate content rating. If you’re new to getting a content rating from one of these systems, your first step is to identify the markets where you want to sell your app...
  • Windows Store for developers

    Cooking up a great Windows Store app

    • 1 Comments
    It’s exciting to see so many developers embracing the innovations of Windows 8 to create great apps that provide exceptional experiences. We had a chance to talk to the creators of the Allrecipes and Allrecipes Video Cookbook apps about their experience developing for Windows 8: Let’s take a closer look at how Allrecipes takes advantage of the unique Windows 8 experience. Engaging users with Live Tiles Right after you install Allrecipes, its live tile starts to show pictures of different dishes....
  • Windows Store for developers

    Expanding our commitment to Windows Store games

    • 4 Comments
    Today the Windows Store begins accepting games with a rating of PEGI 18. Windows has long been a favorite platform for games of all types, and age rating support for PEGI 18 is another step forward in a rich tradition of supporting gaming on Windows. We’ve described this support in Certification Requirement 5 : Windows apps are appropriate for a global audience, and its subsections. There, we have additional content definitions and describe how the various game ratings organizations relate to the...
  • Windows Store for developers

    Windows Store holiday schedule

    • 9 Comments
    From December 22 nd through January 1 st , the Windows Store team will have fewer staff on-hand, as team members spend the holidays with their families. We’ll continue to review and certify your apps during this time—it will just take a little longer. If you’re hoping to get your app certified and in the Store before the holidays, we recommend you submit your app right away. And if you have non-essential updates that you’d like to make, consider holding off until after January 1 st . On behalf of...
  • Windows Store for developers

    5 tips to get your apps certified quickly

    • 12 Comments
    From the beginning, we designed the Windows Store to be a partnership between developers and Microsoft. We’re committed to ensuring that our certification requirements and app submission processes are clear and easily understood, so that you, the developer, can create high-quality apps that customers love. In this post, we want to highlight a few of the patterns we’ve noticed in app submissions, and provide you with some guidance on how to help speed your app through the submission process...
  • Windows Store for developers

    Get a jump on development with Windows Store App Labs

    • 4 Comments
    It’s been an incredibly exciting year. Since last year’s //Build conference, nearly half a million developers, designers and entrepreneurs from more than 80 countries have started building great, high-quality, Windows 8 apps. To build these apps, they’ve taken advantage of many of the tools, training, and breadth of resources that we’ve made available. With the recent grand opening of Windows Store in more than 200 markets and 100 languages around the world, the Windows Store already has many fantastic...
  • Windows Store for developers

    The Windows Store is open

    • 17 Comments
    Throughout the Windows 8 preview timeframe, we’ve been humbled by interest in the Windows Store and amazed at the level of creativity you’ve poured into app development on the new platform. With today’s launch of Windows 8, we’re excited to open the Windows Store to the world, providing new opportunities for your apps to be discovered and downloaded by consumers around the world. In this post, Ted Dworkin, Partner Director of Program Management, talks about the path to Windows 8 general availability...
  • Windows Store for developers

    Windows Store now open to all developers in 120 markets

    • 50 Comments
      Today’s an especially great day to be a developer. We’re very excited to announce the last significant milestone in the rollout of the Windows Store before the general availability of Windows 8 on October 26. The Store is now open for app submissions from all developers – individuals and companies – in our supported markets, and we’ve added 82 more app submission markets! Now, developers from 120 markets can publish Windows Store apps. Ted Dworkin, Partner Program Manager for the Store, authored...
  • Windows Store for developers

    Getting paid from the Windows Store

    • 11 Comments
    In previous posts we’ve described how to prepare your app and the different ways you can make money with your app on the Store. Just as important is how you will receive payments for your app sales. In this post, Program Manager Paul Lorah describes how the Windows Store handles payments, and what you need to do to ensure you receive payments in a timely manner. --Antoine Before your paid app can be published to the world, Microsoft needs some information to determine how to pay you. That means it...
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