Get ready to lead the charge with the guile of your magic, power of your sword and accuracy of your shot! Titled “Fable III – A Call to Action,” the commentary video from Lionhead Studios peels back the curtains for a sneak peek into the stunning action-packed journey along your road to rule in the highly anticipated Xbox 360 exclusive. Launching in North America on Oct. 26, “Fable III” puts the fate of the revolution into your hands.


The video features scintillating gameplay footage that takes you to the forefront of revolution in “Fable III,” while the Lionhead Studios team, including Creative Director Peter Molyneux and Head of “Fable” Franchise Louise Murray, discusses the ever-evolving world of Albion as a result of your alliances and promises, and the consequences of your actions. Whether you lead with an iron fist or a gentle hand, you’ll rule Albion your way – from how you choose to fight and the people you surround yourself with to the King or Queen you eventually become. Take center stage in all the action as you become entwined in an unparalleled story of power, morality, choice and consequence.


Available on Oct. 26, fans who purchase “Fable III” will receive in every new copy a one-time-use Xbox LIVE redemption card that will grant access to exclusive downloadable content:

  • Call forth undead minions to your aid with the Raise Dead Potion
  • Extend battle time for more attacks with the Slow Time Potion
  • For the fashionably conscious, try on and keep the Scot Male Hero Outfit or the Scot Female Hero Outfit
  • Looking to get inked? The Highlander Tattoo Set will be perfect for your hero or heroine
  • With the Red Setter Dog Skin, you can transform your faithful furry companion into a whole new breed


“Fable III” is available in a Standard Edition ($59.99) and Limited Collector’s Edition ($79.99) for Xbox 360. Pre-order “Fable III” today from participating retailers to create your own in-game villager with the “Fable III” Villager Maker at The in-game villager will deliver to your hero a thrilling new quest and 1,000 gold in fortune. Fans can voice their support for the revolution at Add your name to the cause, unlock exclusive rewards and spread the word via Facebook or Twitter. Every new villager brings Albion one step closer to a full-blown revolution and the toppling of the tyrant’s statue!


“Fable III” launches in the North America on Oct. 26 and is rated M for Mature by the ESRB.* For more information, visit  For additional details, visit Lionhead at and For general assets, including the video, visit 

For more information, press only:

Farm Saechou, (415) 486-3295,
Michelle Fang, (323) 202-1426,


*All M-rated video content must be placed under an appropriate age gate, per ESRB standards. Please read the attached letter.