Bringing Business Intelligence into the Mainstream

 This week at PASS 2009, Microsoft delivers on a commitment to enabling pervasive delivery of business intelligence throughout the organization.   In Wednesday's keynote, Tom Casey, GM for SQL Server Business Intelligence, called out that delivering on this vision will require Microsoft bringing BI out of the realm of specialization - specialized tools and specialized skill sets - and into mainstream products that business users already know and love today.

The Microsoft Business Intelligence platform delivers on the vision of “Pervasive Insight” by re-defining who the average BI user is. By providing business users BI capabilities through familiar Microsoft Office tools such as SharePoint & Excel, we empower an entirely new segment of business users to build and consume rich BI solutions as part of their day to day tasks and activities, while enabling IT with oversight and insight into what solutions are being built.

SQL Server 2008 R2, as the next generation information platform, drives this vision forward by introducing exciting new innovations, such as:

Managed self-service business intelligence: empowering a new class of business users to build and share powerful BI solutions while still enabling IT to monitor and manage end-user generated BI solutions through SQL Server PowerPivot for Excel, and Report Builder 3.0.

A trusted and scalable platform: supporting data consistency across heterogeneous systems through Master Data Services, enabling high-scale complex event stream processing through StreamInsight and supporting scale-up scenarios for the largest available hardware (up to 256 logical processors).

SQL Server 2008 R2 Parallel Data Warehouse (formerly Project code-named “Madison”) extends Microsoft’s leadership in data warehousing by offering massive scalability for the 100+ terabyte data warehouse at low total cost of ownership.