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May 2007 - Posts

The World is Flat -- flatter than it was, anyway

The World Is Flat [Updated and Expanded]: A Brief History of the Twenty-first Century by Thomas L. Friedman Read more about this title... The World is Flat makes a club of the point that we are living in a shrinking world of increasing complexity, interdependence,
Posted by bobreb | 2 Comments
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Claimspace -- The power of simple, reusable, ideas.

Bear in mind, Claimspace has yet to ship in any form. It's sooo close to shipment (if only partial shipment), it's painful for those of us that have been waiting. Also, be aware that most of the capabilities I discuss below will not be apparent in the
Posted by bobreb | 2 Comments

Social Networking Core Tenets -- KPIs

My new organization uses these terms. We didn't. We used some others, but the end game is the same. Just to be clear, tenets call out what we value (though not necessarily why), and the KPI's (key performance indicators) are intended to help us measure
Posted by bobreb | 4 Comments

Struggling to simplify the idea of social filtering

Damn. It's just not simple enough yet. The stocks and flows discussion was too hard. People still find the idea of anticipating and answering questions before the "asker" has the occasion to ask incredible (as in not credible). So I'm thinking that perhaps
Posted by bobreb | 2 Comments

Diffusion Rate Fly-by -- Customer adoption of social networking

The factors influencing the rate at which any given innovation spreads throughout a population are well known. Applying those factors remains a bit of an art, but the exercise is always instructive. That's especially so when we start thinking about marketing
Posted by bobreb | 0 Comments

Great quote, first time I've seen it...

Thanks to P. G. Wodehouse. "It is not easy to explain to the lay mind the extremely intricate ramifications of the personnel of a Hollywood picture organization... The chief executive throws out some statement of opinion, and then looks about him expectantly.
Posted by bobreb | 1 Comments
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