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<?xml-stylesheet type="text/xsl" href="http://blogs.msdn.com/utility/FeedStylesheets/rss.xsl" media="screen"?><rss version="2.0" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:slash="http://purl.org/rss/1.0/modules/slash/" xmlns:wfw="http://wellformedweb.org/CommentAPI/"><channel><title>An Empathetic Listener : Motivation</title><link>http://blogs.msdn.com/danlistens/archive/tags/Motivation/default.aspx</link><description>Tags: Motivation</description><dc:language>en-US</dc:language><generator>CommunityServer 2.1 SP1 (Build: 61025.2)</generator><item><title>Give Camp is Coming to Phoenix!</title><link>http://blogs.msdn.com/danlistens/archive/2009/10/01/give-camp-is-coming-to-phoenix.aspx</link><pubDate>Thu, 01 Oct 2009 20:48:35 GMT</pubDate><guid isPermaLink="false">91d46819-8472-40ad-a661-2c78acb4018c:9901952</guid><dc:creator>Dan Willis</dc:creator><slash:comments>0</slash:comments><comments>http://blogs.msdn.com/danlistens/comments/9901952.aspx</comments><wfw:commentRss>http://blogs.msdn.com/danlistens/commentrss.aspx?PostID=9901952</wfw:commentRss><description>&lt;p&gt;&lt;a href="http://azgivecamp2009orgmeeting.eventbrite.com/"&gt;&lt;font size="3" face="Calibri"&gt;Call for Organizers&lt;/font&gt;&lt;/a&gt;&lt;/p&gt;  &lt;p&gt;&lt;font size="3" face="Calibri"&gt;Give Camp is a growing nationwide effort for software professionals to give back to the community. On a given weekend, the development community comes together to partner with non-profits and charities, and over the course of one weekend developers take projects from idea to completion!&lt;/font&gt;&lt;/p&gt;  &lt;p&gt;&lt;font size="3" face="Calibri"&gt;Arizona Give Camp is just getting started, and we need your help! This is a big event, working with possibly hundreds of developers, dozens of non-profits, dozens of sponsors, and big logistical problems. &lt;/font&gt;&lt;/p&gt;  &lt;p&gt;&lt;font size="3" face="Calibri"&gt;We are making a call for volunteers to help with the organizational side of Give Camp. We need dedicated professionals that can devote significant amounts of time to help get Arizona Give Camp going. This is an all volunteer effort, and it will take many months of sustained effort to have a successful event. We will need teams to work with non-profits and charities; to work with sponsors; to organize the developers, designers, and business analysts; handle servers and networking issues; coordinate logistics including venue, hospitality, etc… the list goes on!&lt;/font&gt;&lt;/p&gt;  &lt;p&gt;&lt;font size="3" face="Calibri"&gt;Your technical skills are important, but what we need most is dedication and energy. If you have an interest in having a big role in the success of Give Camp, we invite you to attend the first AZ Give Camp organizers meeting on October 15th at Microsoft’s downtown office from 6pm to 8pm. If you plan on attending, please sign up at: &lt;/font&gt;&lt;/p&gt;  &lt;p&gt;&lt;a href="http://azgivecamp2009orgmeeting.eventbrite.com/"&gt;&lt;font size="3" face="Calibri"&gt;http://azgivecamp2009orgmeeting.eventbrite.com/&lt;/font&gt;&lt;/a&gt;&lt;/p&gt;  &lt;p&gt;&lt;font size="3" face="Calibri"&gt;To learn more about Give Camp, you can visit &lt;/font&gt;&lt;a href="http://www.givecamp.org"&gt;&lt;font size="3" face="Calibri"&gt;www.givecamp.org&lt;/font&gt;&lt;/a&gt;&lt;font size="3" face="Calibri"&gt; and follow us on Twitter @AZGiveCamp. You can even call us at 623.252.GIVE if you have questions.&lt;/font&gt;&lt;/p&gt;  &lt;p&gt;&lt;font size="3" face="Calibri"&gt;When: October 15, 2009, 6:00 – 8:00 PM&lt;/font&gt;&lt;/p&gt;  &lt;p&gt;&lt;font size="3" face="Calibri"&gt;Where: Microsoft Office – 2929 N. Central Ave, Suite 1400, Phoenix, AZ 85012&lt;/font&gt;&lt;/p&gt;&lt;img src="http://blogs.msdn.com/aggbug.aspx?PostID=9901952" width="1" height="1"&gt;</description><category domain="http://blogs.msdn.com/danlistens/archive/tags/Motivation/default.aspx">Motivation</category><category domain="http://blogs.msdn.com/danlistens/archive/tags/Team+Development/default.aspx">Team Development</category><category domain="http://blogs.msdn.com/danlistens/archive/tags/User+Group/default.aspx">User Group</category><category domain="http://blogs.msdn.com/danlistens/archive/tags/Organization/default.aspx">Organization</category></item><item><title>How Can I Get A Job Like That!</title><link>http://blogs.msdn.com/danlistens/archive/2009/07/07/how-can-i-get-a-job-like-that.aspx</link><pubDate>Tue, 07 Jul 2009 16:34:54 GMT</pubDate><guid isPermaLink="false">91d46819-8472-40ad-a661-2c78acb4018c:9822539</guid><dc:creator>Dan Willis</dc:creator><slash:comments>0</slash:comments><comments>http://blogs.msdn.com/danlistens/comments/9822539.aspx</comments><wfw:commentRss>http://blogs.msdn.com/danlistens/commentrss.aspx?PostID=9822539</wfw:commentRss><description>&lt;p&gt;&lt;font size="3" face="Calibri"&gt;Most people with ANY job today are happy and I would certainly include myself in that category. However, there are jobs that have inherent “opportunities” – for adventure, fulfillment, etc. (you get the picture)… Joe Wilson, a Senior Director in the Academic Evangelism organization for Microsoft has one of those jobs. Joe is one of many people working on the 2009 &lt;/font&gt;&lt;a href="http://www.imaginecup.com"&gt;&lt;font size="3" face="Calibri"&gt;Imagine Cup&lt;/font&gt;&lt;/a&gt;&lt;font size="3" face="Calibri"&gt; awards show in EGYPT!&amp;#160; &lt;/font&gt;&lt;a href="http://channel9.msdn.com/posts/Clint/Joe-Wilson-Imagine-Cup-2009-Video-Diary-9/"&gt;&lt;font size="3" face="Calibri"&gt;Check out his video&lt;/font&gt;&lt;/a&gt;&lt;font size="3" face="Calibri"&gt; for yourself.&amp;#160; I was struck by the juxtaposition of the technology of putting on a modern event with the technology inherent in the pyramids in the background. &lt;/font&gt;&lt;/p&gt;  &lt;p&gt;&lt;font size="3" face="Calibri"&gt;A bit of background on the Imagine Cup… Now in its seventh year, the Imagine Cup is a global student technology competition focused on finding solutions to real-world issues. The competition encourages the world's most talented software designers, programmers, game developers, photographers and filmmakers to tackle the toughest problems facing the world today.&lt;/font&gt;&lt;/p&gt;  &lt;p&gt;&lt;font size="3" face="Calibri"&gt;Over 200,000 technology students around the world competed in the 2008 competition. &lt;/font&gt;&lt;/p&gt;  &lt;p&gt;&lt;font size="3" face="Calibri"&gt;Do you want:&lt;/font&gt;&lt;/p&gt;  &lt;ul&gt;   &lt;li&gt;&lt;font size="3" face="Calibri"&gt;To contribute your talents to tackling some of the toughest problems facing us today-and maybe even turn your ideas into a business one day? &lt;/font&gt;&lt;/li&gt;    &lt;li&gt;&lt;font size="3" face="Calibri"&gt;To learn new technology skills and test yourself against the brightest students on the planet? &lt;/font&gt;&lt;/li&gt;    &lt;li&gt;&lt;font size="3" face="Calibri"&gt;To make new friends from around the world? &lt;/font&gt;&lt;/li&gt;    &lt;li&gt;&lt;font size="3" face="Calibri"&gt;The chance to win cash prizes, internships at Microsoft, and even a free trip to Cairo, Egypt this July for the Worldwide Finals? &lt;/font&gt;&lt;/li&gt; &lt;/ul&gt;  &lt;p&gt;&lt;font size="3" face="Calibri"&gt;Since 2002, the Imagine Cup has been challenging the world's brightest students to step up and make a difference.&lt;/font&gt;&lt;/p&gt;  &lt;p&gt;&lt;font size="3" face="Calibri"&gt;We're the world's premier student technology competition and we invite you to join us!&lt;/font&gt;&lt;/p&gt;&lt;img src="http://blogs.msdn.com/aggbug.aspx?PostID=9822539" width="1" height="1"&gt;</description><category domain="http://blogs.msdn.com/danlistens/archive/tags/Motivation/default.aspx">Motivation</category><category domain="http://blogs.msdn.com/danlistens/archive/tags/Contests/default.aspx">Contests</category><category domain="http://blogs.msdn.com/danlistens/archive/tags/Organization/default.aspx">Organization</category><category domain="http://blogs.msdn.com/danlistens/archive/tags/Vision/default.aspx">Vision</category><category domain="http://blogs.msdn.com/danlistens/archive/tags/Interoperability/default.aspx">Interoperability</category><category domain="http://blogs.msdn.com/danlistens/archive/tags/Students/default.aspx">Students</category></item><item><title>Microsoft Can Help Businesses Save Money!</title><link>http://blogs.msdn.com/danlistens/archive/2009/01/30/how-microsoft-can-help-businesses-save-money.aspx</link><pubDate>Fri, 30 Jan 2009 09:15:59 GMT</pubDate><guid isPermaLink="false">91d46819-8472-40ad-a661-2c78acb4018c:9384347</guid><dc:creator>Dan Willis</dc:creator><slash:comments>1</slash:comments><comments>http://blogs.msdn.com/danlistens/comments/9384347.aspx</comments><wfw:commentRss>http://blogs.msdn.com/danlistens/commentrss.aspx?PostID=9384347</wfw:commentRss><description>&lt;p&gt;&lt;a href="http://www.thejohnadamshow.com"&gt;&lt;img style="border-right-width: 0px; margin: 0px auto 15px; display: block; float: none; border-top-width: 0px; border-bottom-width: 0px; border-left-width: 0px" title="image" border="0" alt="image" src="http://blogs.msdn.com/blogfiles/danlistens/WindowsLiveWriter/HowMicrosoftCanHelpBusinessesSaveMoney_1471F/image_3.png" width="398" height="158" /&gt;&lt;/a&gt;&lt;font size="3" face="Calibri"&gt; You probably won’t catch this in time but yours truly will be interviewed on the John Adams Show, KFNN, 1510 AM in Phoenix. The 10 minute interview will be broadcast LIVE at the FBR Open in Scottsdale on Friday, 1/30/09 at 9:08 AM.&amp;#160; I will be speaking on some key initiatives and offerings from Microsoft that can save businesses money in the current economic climate.&amp;#160; You can get the stream of the interview post event at &lt;/font&gt;&lt;a href="http://www.thejohnadamshow.com"&gt;&lt;font size="3" face="Calibri"&gt;www.thejohnadamshow.com&lt;/font&gt;&lt;/a&gt;&lt;font size="3" face="Calibri"&gt;.&amp;#160; I will post a direct link and additional content after the show.&lt;/font&gt;&lt;/p&gt;  &lt;p&gt;&lt;font size="4" face="Calibri"&gt;&lt;strong&gt;&lt;a href="http://www.kfnn.com/ListenLive.asp"&gt;LISTEN LIVE!&lt;/a&gt;&lt;/strong&gt;&lt;/font&gt;&lt;/p&gt;&lt;img src="http://blogs.msdn.com/aggbug.aspx?PostID=9384347" width="1" height="1"&gt;</description><category domain="http://blogs.msdn.com/danlistens/archive/tags/Motivation/default.aspx">Motivation</category><category domain="http://blogs.msdn.com/danlistens/archive/tags/Cloud/default.aspx">Cloud</category><category domain="http://blogs.msdn.com/danlistens/archive/tags/Organization/default.aspx">Organization</category><category domain="http://blogs.msdn.com/danlistens/archive/tags/Cost+Saving/default.aspx">Cost Saving</category></item><item><title>Does a Company Need a Chief Engineer / Chief Software Architect / Chief Anything?</title><link>http://blogs.msdn.com/danlistens/archive/2008/12/21/does-a-company-need-a-chief-engineer-chief-software-architect-chief-anything.aspx</link><pubDate>Sun, 21 Dec 2008 08:48:00 GMT</pubDate><guid isPermaLink="false">91d46819-8472-40ad-a661-2c78acb4018c:9245164</guid><dc:creator>Dan Willis</dc:creator><slash:comments>1</slash:comments><comments>http://blogs.msdn.com/danlistens/comments/9245164.aspx</comments><wfw:commentRss>http://blogs.msdn.com/danlistens/commentrss.aspx?PostID=9245164</wfw:commentRss><description>&lt;P&gt;Interesting post by &lt;A class="" href="http://blog.scottbellware.com/" mce_href="http://blog.scottbellware.com"&gt;Scott Bellware&lt;/A&gt; on &lt;A class="" title="Chief Engineer Post" href="http://blog.scottbellware.com/2008/12/chief-engineer.html" mce_href="http://blog.scottbellware.com/2008/12/chief-engineer.html"&gt;Toyota's Chief Engineer&lt;/A&gt; and the impact of the role on Toyota's planning and production.&amp;nbsp; With the recent talk of the new administration in the US appointing a CIO for the first time; it got me thinking about the importance of a single individual to the technical direction of an organization.&amp;nbsp;&amp;nbsp;It's an interesting area for me as I spend a good amount of time speaking with Chiefs of all sorts and I work at a company that has a unique "Chief" position.&lt;/P&gt;
&lt;P&gt;Before he left Microsoft, Bill Gates created the role of Chief Software Architect (way back in 2000 - time flies).&amp;nbsp; In 2006, he announced that he would phase out of an active role with the company and &lt;A class="" href="http://www.microsoft.com/presspass/press/2006/jun06/06-15CorpNewsPR.mspx" mce_href="http://www.microsoft.com/presspass/press/2006/jun06/06-15CorpNewsPR.mspx"&gt;Ray Ozzie&lt;/A&gt; would take over the CSA role. Well, here we are at the end of 2008 and I wonder what difference having a CSA has made to Microsoft.&amp;nbsp;&amp;nbsp;&lt;/P&gt;
&lt;P&gt;To the public at large,&amp;nbsp;most of what Mr. Ozzie does is internal to Microsoft and does not appear to have a direct affect on day-to-day operations.&amp;nbsp; He occasionally appears at key public venues (well, for the Microsoft-interested public) such as &lt;A class="" title="MIX 09" href="http://visitmix.com/" mce_href="http://visitmix.com/"&gt;MIX&lt;/A&gt; and the &lt;A class="" title="PDC 2008" href="http://www.microsoftpdc.com/" mce_href="http://www.microsoftpdc.com/"&gt;Professional Developers Conference&lt;/A&gt; (PDC).&amp;nbsp; Notably, he usually announces very broad reaching and significant directions such as &lt;A class="" href="http://www.microsoft.com/surface/index.html" mce_href="http://www.microsoft.com/surface/index.html"&gt;Surface&lt;/A&gt;, &lt;A class="" title=Silverlight href="http://www.microsoft.com/silverlight/" target=_blank mce_href="http://www.microsoft.com/silverlight/"&gt;Silverlight&lt;/A&gt;, &lt;A class="" title="Live Services" href="http://dev.live.com/" mce_href="http://dev.live.com/"&gt;Live Services&lt;/A&gt;&amp;nbsp;and most recently &lt;A class="" title=Azure href="http://www.microsoft.com/azure/default.mspx" mce_href="http://www.microsoft.com/azure/default.mspx"&gt;Azure&lt;/A&gt; (Uber Cloud Computing platform).&amp;nbsp; What is interesting about these announcements is that Mr. Ozzie is not just a mouthpiece for these initiatives but has actually provided some of the intellectual&amp;nbsp;foundation and&amp;nbsp;executive backing to bring these major efforts to fruition.&amp;nbsp; In that sense, he has been successful in marshalling the myriads of&amp;nbsp;groups and projects within the company to bring about focused effort.&amp;nbsp; &lt;/P&gt;
&lt;P&gt;At the end of the day that is what anyone in a "Chief" role does - provides focus and consolidation of effort on the most important things.&amp;nbsp; Sounds simple enough but in my albeit limited experience, incredibly difficult.&amp;nbsp; This is the essence of why you do need "a" Chief and not Chiefs.&amp;nbsp; Too many Chiefs quickly become a committee and serve as a bottleneck and impediment instead of the single point of focus and action.&amp;nbsp; Chiefs are owners and initiators.&amp;nbsp; They enable their staffs and departments to work with the confidence that what they do matters and if they are successful, all will benefit.&amp;nbsp; That's my view. What's yours?&lt;/P&gt;&lt;img src="http://blogs.msdn.com/aggbug.aspx?PostID=9245164" width="1" height="1"&gt;</description><category domain="http://blogs.msdn.com/danlistens/archive/tags/Motivation/default.aspx">Motivation</category><category domain="http://blogs.msdn.com/danlistens/archive/tags/Organization/default.aspx">Organization</category><category domain="http://blogs.msdn.com/danlistens/archive/tags/Vision/default.aspx">Vision</category></item><item><title>Arizona Entrepreneurship Conference – WOW!</title><link>http://blogs.msdn.com/danlistens/archive/2008/11/21/arizona-entrepreneurship-conference-wow.aspx</link><pubDate>Fri, 21 Nov 2008 07:20:15 GMT</pubDate><guid isPermaLink="false">91d46819-8472-40ad-a661-2c78acb4018c:9131350</guid><dc:creator>Dan Willis</dc:creator><slash:comments>0</slash:comments><comments>http://blogs.msdn.com/danlistens/comments/9131350.aspx</comments><wfw:commentRss>http://blogs.msdn.com/danlistens/commentrss.aspx?PostID=9131350</wfw:commentRss><description>&lt;p&gt;I don’t have enough superlatives to describe how happy I was to be present at the 3rd Annual &lt;a href="http://azentrepreneurship.com/" target="_blank"&gt;Arizona Entrepreneurship Conference&lt;/a&gt; at the Buttes in Tempe.&amp;#160; Not only does it benefit a great cause, &lt;a href="http://www.otef.org/" target="_blank"&gt;Opportunity through Entrepreneurship Foundation (OETF)&lt;/a&gt; but it was a phenomenal learning experience.&amp;#160; Checkout some of the pictures of the luminaries (present company excepted) at &lt;a href="http://www.flickr.com/photos/lonsafko/" target="_blank"&gt;Lon Safko’s Flickr site&lt;/a&gt;. I will provide a more thorough post later.&lt;/p&gt;  &lt;p&gt;&lt;a title="http://www.flickr.com/photos/lonsafko/" href="http://www.flickr.com/photos/lonsafko/"&gt;&lt;img src="http://farm4.static.flickr.com/3216/3045033325_2e8d16e892_m.jpg" /&gt;&lt;/a&gt;&lt;/p&gt;  &lt;div class="wlWriterEditableSmartContent" id="scid:0767317B-992E-4b12-91E0-4F059A8CECA8:46958170-67fc-4f99-a267-f7d4140c6c0a" style="padding-right: 0px; display: inline; padding-left: 0px; float: none; padding-bottom: 0px; margin: 0px; padding-top: 0px"&gt;Technorati Tags: &lt;a href="http://technorati.com/tags/Venture+Capital" rel="tag"&gt;Venture Capital&lt;/a&gt;,&lt;a href="http://technorati.com/tags/Entrepreneurship" rel="tag"&gt;Entrepreneurship&lt;/a&gt;,&lt;a href="http://technorati.com/tags/BizSpark" rel="tag"&gt;BizSpark&lt;/a&gt;&lt;/div&gt;  &lt;p&gt;&lt;a title="http://farm4.static.flickr.com/3216/3045033325_2e8d16e892_m.jpg" href="http://farm4.static.flickr.com/3216/3045033325_2e8d16e892_m.jpg"&gt;&lt;/a&gt;&lt;/p&gt;&lt;img src="http://blogs.msdn.com/aggbug.aspx?PostID=9131350" width="1" height="1"&gt;</description><category domain="http://blogs.msdn.com/danlistens/archive/tags/Motivation/default.aspx">Motivation</category><category domain="http://blogs.msdn.com/danlistens/archive/tags/Startups/default.aspx">Startups</category><category domain="http://blogs.msdn.com/danlistens/archive/tags/BizSpark/default.aspx">BizSpark</category></item><item><title>How can Software Rebuild a Country?</title><link>http://blogs.msdn.com/danlistens/archive/2008/04/03/how-can-software-rebuild-a-country.aspx</link><pubDate>Thu, 03 Apr 2008 12:56:00 GMT</pubDate><guid isPermaLink="false">91d46819-8472-40ad-a661-2c78acb4018c:8353352</guid><dc:creator>Dan Willis</dc:creator><slash:comments>0</slash:comments><comments>http://blogs.msdn.com/danlistens/comments/8353352.aspx</comments><wfw:commentRss>http://blogs.msdn.com/danlistens/commentrss.aspx?PostID=8353352</wfw:commentRss><description>&lt;P&gt;George Fahnbulleh is a Solutions Architect for Lake Piso Software in Mesa, Arizona. He is one of those special people in the technology business that once you meet him, you can't forget his passion and drive. George and his small software company have grand plans and I for one want to do everything possible to help him achieve some of his key goals. George is a native of Liberia which was decimated by many years of civil war and mismanagement. As the country emerges out of the fog of war, George and others like him are poised to use the tools of technology to make a real difference. &lt;/P&gt;&lt;EMBED pluginspage=http://macromedia.com/go/getflashplayer src=http://images.video.msn.com/flash/soapbox1_1.swf width=432 height=364 type=application/x-shockwave-flash flashvars="c=v&amp;amp;v=57050d1a-5e12-49cc-a71f-76ee14738fc4&amp;amp;ifs=true&amp;amp;fr=msnvideo&amp;amp;mkt=en-US&amp;amp;brand=" allowScriptAccess="always" allowFullScreen="true" base="http://images.video.msn.com" quality="high"&gt;&lt;/EMBED&gt;&lt;BR&gt;&lt;A title="George Fahnbulleh Interview - Microsoft Launch - Phoenix" href="http://video.msn.com/video.aspx?vid=57050d1a-5e12-49cc-a71f-76ee14738fc4" target=_new&gt;Video: George Fahnbulleh Interview - Microsoft Launch - Phoenix&lt;/A&gt; 
&lt;P&gt;I recently interviewed George at the "&lt;A href="http://www.microsoft.com/heroeshappenhere/default.mspx" target=_blank mce_href="http://www.microsoft.com/heroeshappenhere/default.mspx"&gt;Heroes Happen Here&lt;/A&gt;" launch event in Phoenix. As you watch the video, note his enthusiasm for new technology and how it can help his countrymen. I am inspired by George and promise to do all I can to connect him to the resources that can help him in his quest to leapfrog the rebuilding of his country. Please take note of the key features identified in the video including: &lt;/P&gt;
&lt;P&gt;&lt;A href="http://msdn2.microsoft.com/en-us/vstudio/products/default.aspx" target=_blank mce_href="http://msdn2.microsoft.com/en-us/vstudio/products/default.aspx"&gt;Visual Studio 2008&lt;/A&gt; &lt;/P&gt;
&lt;UL&gt;
&lt;LI&gt;Split view &lt;/LI&gt;
&lt;LI&gt;JavaScript debugging &lt;/LI&gt;
&lt;LI&gt;Advanced CSS support &lt;/LI&gt;&lt;/UL&gt;
&lt;P&gt;&lt;A href="http://www.microsoft.com/sqlserver/2008/en/us/default.aspx" target=_blank mce_href="http://www.microsoft.com/sqlserver/2008/en/us/default.aspx"&gt;SQL Server 2008&lt;/A&gt; &lt;/P&gt;
&lt;UL&gt;
&lt;LI&gt;Hierarchical data types &lt;/LI&gt;
&lt;LI&gt;Transparent encryption &lt;/LI&gt;&lt;/UL&gt;
&lt;P&gt;Some really exceptional work will come out of the Liberian Initiative.&amp;nbsp; I look forward to documenting George and his journey.&lt;/P&gt;&lt;img src="http://blogs.msdn.com/aggbug.aspx?PostID=8353352" width="1" height="1"&gt;</description><category domain="http://blogs.msdn.com/danlistens/archive/tags/Motivation/default.aspx">Motivation</category></item><item><title>An Update on Color and "Real User Experience"</title><link>http://blogs.msdn.com/danlistens/archive/2008/03/10/an-update-on-color-and-real-user-experience.aspx</link><pubDate>Mon, 10 Mar 2008 10:32:00 GMT</pubDate><guid isPermaLink="false">91d46819-8472-40ad-a661-2c78acb4018c:8127373</guid><dc:creator>Dan Willis</dc:creator><slash:comments>1</slash:comments><comments>http://blogs.msdn.com/danlistens/comments/8127373.aspx</comments><wfw:commentRss>http://blogs.msdn.com/danlistens/commentrss.aspx?PostID=8127373</wfw:commentRss><description>&lt;FONT face=Calibri size=3&gt;&lt;FONT face=Calibri size=3&gt;
&lt;P&gt;&lt;FONT face=Calibri size=3&gt;Sometimes there's a distinct pleasure in attending a meeting and not knowing what value can be derived from your expenditure of time and energy.&amp;nbsp; I had the privilege recently to attend a webinar by &lt;/FONT&gt;&lt;A href="http://new.idsa.org/webmodules/articles/anmviewer.asp?a=2773&amp;amp;z=27"&gt;&lt;FONT face=Calibri color=#669966 size=3&gt;Leatrice Eiseman&lt;/FONT&gt;&lt;/A&gt;&lt;FONT face=Calibri size=3&gt;, a true color Guru. Leatrice is executive director of the Pantone Color Institute and founder of the Eiseman Center for Color Information and Training. She is what is known as a trendsetter and style maker.&amp;nbsp; After listening to her talk about color for an hour, there is no debate when it comes to her ability in this mysterious arena.&amp;nbsp; Oh, and did I mention that she is the author of &lt;I&gt;seven&lt;/I&gt; books on color?&amp;nbsp; I will try to get copies of her slides and post them even though without her commentary they are pictures without context.&amp;nbsp; They were interesting nonetheless in how they conveyed the style of a presenter who depended on the eyes ability to see colors and images and connect to those without text to state the obvious.&amp;nbsp; None of her slides had any text. It would have been superfluous.&lt;/FONT&gt;&lt;/P&gt;
&lt;P&gt;&lt;FONT face=Calibri size=3&gt;Okay, why was this so interesting (at least to me)?&amp;nbsp; Ms. Eiseman was fervent in her assertion that misuse of color and ignorance of it's cultural significance can negatively impact a product development effort.&amp;nbsp; Rather than a long diatribe of my perspective, I will outline below some of her key points and let you judge for yourself if you believe her expressions or you continue to think that green is the new black!&lt;/FONT&gt;&lt;/P&gt;
&lt;H4&gt;&lt;FONT face=Calibri&gt;&lt;/FONT&gt;&lt;/H4&gt;
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&lt;P&gt;&lt;STRONG&gt;&lt;U&gt;&lt;FONT face=Calibri size=3&gt;Color/Concept&lt;/FONT&gt;&lt;/U&gt;&lt;/STRONG&gt;&lt;/P&gt;&lt;/TD&gt;
&lt;TD class="" vAlign=top width=363&gt;
&lt;P align=center&gt;&lt;STRONG&gt;&lt;U&gt;&lt;FONT face=Calibri size=3&gt;Details&lt;/FONT&gt;&lt;/U&gt;&lt;/STRONG&gt;&lt;/P&gt;&lt;/TD&gt;&lt;/TR&gt;
&lt;TR&gt;
&lt;TD class="" vAlign=top width=207&gt;
&lt;P&gt;&lt;FONT face=Calibri size=3&gt;&lt;STRONG&gt;80% of human experience is filtered through the eyes…&lt;/STRONG&gt;&lt;/FONT&gt;&lt;/P&gt;&lt;/TD&gt;
&lt;TD class="" vAlign=top width=363&gt;
&lt;UL&gt;
&lt;LI&gt;
&lt;DIV align=left&gt;&lt;FONT face=c size=2&gt;Color, shape, numbers, words… in that order... &lt;/FONT&gt;&lt;/DIV&gt;
&lt;LI&gt;
&lt;DIV align=left&gt;&lt;FONT face=c size=2&gt;Context, context, context… the color equivalent of location, location, Location&lt;/FONT&gt; &lt;/DIV&gt;&lt;/LI&gt;&lt;/UL&gt;&lt;/TD&gt;&lt;/TR&gt;
&lt;TR&gt;
&lt;TD class="" vAlign=top width=209&gt;
&lt;P&gt;&lt;FONT face=Calibri color=#ff0000 size=3&gt;&lt;STRONG&gt;Red - Enticing, appetite arousing…&lt;/STRONG&gt;&lt;/FONT&gt;&lt;/P&gt;&lt;/TD&gt;
&lt;TD class="" vAlign=top width=363&gt;
&lt;UL&gt;
&lt;LI&gt;
&lt;DIV align=left&gt;&lt;FONT face=c size=2&gt;Unrelenting hue to the human eye. &lt;/FONT&gt;&lt;/DIV&gt;
&lt;LI&gt;&lt;FONT face=c size=2&gt;The first color named in every language after black &amp;amp; white &lt;/FONT&gt;
&lt;LI&gt;&lt;FONT face=c size=2&gt;Brightest reds make the boldest statement &lt;/FONT&gt;
&lt;LI&gt;&lt;FONT face=c size=2&gt;Arouse the strongest emotions… &lt;/FONT&gt;
&lt;LI&gt;&lt;FONT face=c size=2&gt;Bono's RED effort - Color to induce social action…&lt;/FONT&gt; &lt;/LI&gt;&lt;/UL&gt;&lt;/TD&gt;&lt;/TR&gt;
&lt;TR&gt;
&lt;TD class="" vAlign=top width=210&gt;
&lt;P&gt;&lt;FONT face=Calibri color=#ff0080 size=3&gt;&lt;STRONG&gt;Bright Pinks…&lt;/STRONG&gt;&lt;/FONT&gt;&lt;/P&gt;&lt;/TD&gt;
&lt;TD class="" vAlign=top width=363&gt;
&lt;UL&gt;
&lt;LI&gt;&lt;FONT face=c size=2&gt;Capture some of the same essence as Red &lt;/FONT&gt;
&lt;LI&gt;&lt;FONT face=c size=2&gt;Theatrical, provocative… &lt;/FONT&gt;
&lt;LI&gt;&lt;FONT face=c size=3&gt;&lt;FONT face=c size=2&gt;More playful, useful than red… Can actually be used as dustpan or seating or Kayaks…&lt;/FONT&gt; &lt;/FONT&gt;&lt;/LI&gt;&lt;/UL&gt;&lt;/TD&gt;&lt;/TR&gt;
&lt;TR&gt;
&lt;TD class="" vAlign=top width=211&gt;
&lt;P&gt;&lt;FONT face=Calibri color=#ff80ff size=3&gt;&lt;STRONG&gt;Lighter Pinks&lt;/STRONG&gt;&lt;/FONT&gt;&lt;/P&gt;&lt;/TD&gt;
&lt;TD class="" vAlign=top width=363&gt;
&lt;UL&gt;
&lt;LI&gt;&lt;FONT face=c size=2&gt;Tastier… sweet… &lt;/FONT&gt;
&lt;LI&gt;&lt;FONT face=c size=2&gt;Symbolic of social causes - Breast cancer…&lt;/FONT&gt; &lt;/LI&gt;&lt;/UL&gt;&lt;/TD&gt;&lt;/TR&gt;
&lt;TR&gt;
&lt;TD class="" vAlign=top width=212&gt;
&lt;P&gt;&lt;FONT face=c color=#ff0000 size=3&gt;&lt;STRONG&gt;Deeper Reds&lt;/STRONG&gt;&lt;/FONT&gt;&lt;/P&gt;&lt;/TD&gt;
&lt;TD class="" vAlign=top width=363&gt;
&lt;UL&gt;
&lt;LI&gt;&lt;FONT face=c size=2&gt;Most sumptuous &lt;/FONT&gt;
&lt;LI&gt;&lt;FONT face=c size=2&gt;Connected to the good life &lt;/FONT&gt;
&lt;LI&gt;&lt;FONT face=c size=2&gt;Elegant, cultivated, rich &amp;amp; refined…&lt;/FONT&gt; &lt;/LI&gt;&lt;/UL&gt;&lt;/TD&gt;&lt;/TR&gt;
&lt;TR&gt;
&lt;TD class="" vAlign=top width=212&gt;
&lt;P&gt;&lt;FONT face=c color=#ff8000 size=3&gt;&lt;STRONG&gt;Orange&lt;/STRONG&gt;&lt;/FONT&gt;&lt;/P&gt;&lt;/TD&gt;
&lt;TD class="" vAlign=top width=363&gt;
&lt;UL&gt;
&lt;LI&gt;&lt;FONT face=c size=2&gt;No word for orange in Europe before the fruit showed up… &lt;/FONT&gt;
&lt;LI&gt;&lt;FONT face=c size=2&gt;Use in Fast food caused it to decline in the past… &lt;/FONT&gt;
&lt;LI&gt;&lt;FONT face=c size=2&gt;90's - Rebirth in fashion… &lt;/FONT&gt;
&lt;LI&gt;&lt;FONT face=c size=2&gt;Wider use in other cultures… &lt;/FONT&gt;
&lt;LI&gt;&lt;FONT face=c size=2&gt;Many industrial uses… high intensity… &lt;/FONT&gt;
&lt;LI&gt;&lt;FONT face=c size=2&gt;Association to the mother color (red) - very physical, high-visibility - in constant motion… &lt;/FONT&gt;
&lt;LI&gt;&lt;FONT face=c size=2&gt;Consumer conjures up activity - moving… &lt;/FONT&gt;
&lt;LI&gt;&lt;FONT face=c size=2&gt;Connection to yellow - friendlier and more approachable than red… &lt;/FONT&gt;
&lt;LI&gt;&lt;FONT face=c size=2&gt;Kids like it -&amp;nbsp; Ages 3-6 especially&lt;/FONT&gt; &lt;/LI&gt;&lt;/UL&gt;&lt;/TD&gt;&lt;/TR&gt;
&lt;TR&gt;
&lt;TD class="" vAlign=top width=212&gt;
&lt;P&gt;&lt;FONT face=c color=#ffff80 size=3&gt;&lt;STRONG&gt;Yellow&lt;/STRONG&gt;&lt;/FONT&gt;&lt;/P&gt;&lt;/TD&gt;
&lt;TD class="" vAlign=top width=363&gt;
&lt;UL&gt;
&lt;LI&gt;&lt;FONT face=c size=2&gt;Heat, vitality and energy&lt;/FONT&gt; 
&lt;LI&gt;&lt;FONT face=c size=2&gt;Essence of light&lt;/FONT&gt; 
&lt;LI&gt;&lt;FONT face=c size=2&gt;Emphasis on the metaphysical&lt;/FONT&gt; 
&lt;LI&gt;&lt;FONT face=c size=2&gt;Enlightenment - Ability to see things clearly…&lt;/FONT&gt; 
&lt;LI&gt;&lt;FONT face=c size=2&gt;Glorification of the color…&lt;/FONT&gt; 
&lt;LI&gt;&lt;FONT face=c size=2&gt;Always attracts infants eye&lt;/FONT&gt; 
&lt;LI&gt;&lt;FONT face=c size=2&gt;Infants use it to embellish upper left or right (of paintings) … universal - kids in all countries&lt;/FONT&gt; 
&lt;LI&gt;&lt;FONT face=c size=2&gt;Color of highest visibility - easiest for human eye to see…&lt;/FONT&gt; 
&lt;LI&gt;&lt;FONT face=c size=2&gt;Combination of yellow &amp;amp; black - Markings of wasps, snakes, NY taxis???&lt;/FONT&gt; &lt;/LI&gt;&lt;/UL&gt;&lt;/TD&gt;&lt;/TR&gt;
&lt;TR&gt;
&lt;TD class="" vAlign=top width=212&gt;
&lt;P&gt;&lt;FONT face=c color=#5b5b00 size=3&gt;&lt;STRONG&gt;Brown&lt;/STRONG&gt;&lt;/FONT&gt;&lt;/P&gt;&lt;/TD&gt;
&lt;TD class="" vAlign=top width=363&gt;
&lt;UL&gt;
&lt;LI&gt;&lt;FONT face=c size=2&gt;Earth - diligence…&lt;/FONT&gt; 
&lt;LI&gt;&lt;FONT face=c size=2&gt;Change in the last 10 years - openness, naturalness&lt;/FONT&gt; 
&lt;LI&gt;&lt;FONT face=c size=2&gt;Elevated to new levels of sophistication…&lt;/FONT&gt; 
&lt;LI&gt;&lt;FONT face=c size=2&gt;Chocolate and coffee shades…&lt;/FONT&gt; 
&lt;LI&gt;&lt;FONT face=c size=2&gt;More of a fashion statement - outdoor pursuits…&lt;/FONT&gt; &lt;/LI&gt;&lt;/UL&gt;&lt;/TD&gt;&lt;/TR&gt;
&lt;TR&gt;
&lt;TD class="" vAlign=top width=212&gt;
&lt;P&gt;&lt;FONT face=c color=#8080ff size=3&gt;&lt;STRONG&gt;Cooler Tones&lt;/STRONG&gt;&lt;/FONT&gt;&lt;/P&gt;&lt;/TD&gt;
&lt;TD class="" vAlign=top width=363&gt;
&lt;UL&gt;
&lt;LI&gt;&lt;FONT face=c size=2&gt;Long assoc. with the serenity from a clear cool sky&lt;/FONT&gt; 
&lt;LI&gt;&lt;FONT face=c size=2&gt;Light, mid and deep - respite, introspection…&lt;/FONT&gt; 
&lt;LI&gt;&lt;FONT face=c size=2&gt;Dependability and trust…&lt;/FONT&gt; 
&lt;LI&gt;&lt;FONT face=c size=2&gt;Dedication from consumers&lt;/FONT&gt; 
&lt;LI&gt;&lt;FONT face=c size=2&gt;#1 for corp. branding…&lt;/FONT&gt; 
&lt;LI&gt;&lt;FONT face=c size=2&gt;Challenge to keep fresh and not hackneyed&lt;/FONT&gt; &lt;/LI&gt;&lt;/UL&gt;&lt;/TD&gt;&lt;/TR&gt;
&lt;TR&gt;
&lt;TD class="" vAlign=top width=212&gt;
&lt;P&gt;&lt;FONT face=c color=#008000 size=3&gt;&lt;STRONG&gt;Green &lt;/STRONG&gt;&lt;/FONT&gt;&lt;/P&gt;&lt;/TD&gt;
&lt;TD class="" vAlign=top width=363&gt;
&lt;UL&gt;
&lt;LI&gt;&lt;FONT face=c size=2&gt;Can be an attention getter&lt;/FONT&gt; 
&lt;LI&gt;&lt;FONT face=c size=2&gt;Reaffirms nature - heralded by the tender green shoots&lt;/FONT&gt; 
&lt;LI&gt;&lt;FONT face=c size=2&gt;Fresh, healthy… organic&lt;/FONT&gt; 
&lt;LI&gt;&lt;FONT face=c size=2&gt;Avocado green - formerly reviled - Whole new cachet&lt;/FONT&gt; 
&lt;LI&gt;&lt;FONT face=c size=2&gt;Martha Stewart has helped to bring green back&lt;/FONT&gt; 
&lt;LI&gt;&lt;FONT face=c size=2&gt;Sustainability and eco-friendly&lt;/FONT&gt; 
&lt;LI&gt;&lt;FONT face=c size=2&gt;Children - Shrek!&lt;/FONT&gt; &lt;/LI&gt;&lt;/UL&gt;&lt;/TD&gt;&lt;/TR&gt;
&lt;TR&gt;
&lt;TD class="" vAlign=top width=212&gt;
&lt;P&gt;&lt;FONT face=c color=#008080 size=3&gt;&lt;STRONG&gt;Green w/an undertone of blue&lt;/STRONG&gt;&lt;/FONT&gt;&lt;/P&gt;&lt;/TD&gt;
&lt;TD class="" vAlign=top width=363&gt;
&lt;UL&gt;
&lt;LI&gt;&lt;FONT face=c size=2&gt;One of the most popular colors…&lt;/FONT&gt; 
&lt;LI&gt;&lt;FONT face=c size=2&gt;Teal - Seen as tasteful - upscale…&lt;/FONT&gt; &lt;/LI&gt;&lt;/UL&gt;&lt;/TD&gt;&lt;/TR&gt;
&lt;TR&gt;
&lt;TD class="" vAlign=top width=212&gt;
&lt;P&gt;&lt;FONT face=c color=#800040 size=3&gt;&lt;STRONG&gt;Purple&lt;/STRONG&gt;&lt;/FONT&gt;&lt;/P&gt;&lt;/TD&gt;
&lt;TD class="" vAlign=top width=363&gt;
&lt;UL&gt;
&lt;LI&gt;&lt;FONT face=c size=2&gt;Unordinary - many moods&lt;/FONT&gt; 
&lt;LI&gt;&lt;FONT face=c size=2&gt;Undertone and shading - can be exciting and energizing - or mysterious and interesting&lt;/FONT&gt; 
&lt;LI&gt;&lt;FONT face=c size=2&gt;Transcendental - new age…&lt;/FONT&gt; 
&lt;LI&gt;&lt;FONT face=c size=2&gt;Purple flowers and foods - more distinctive&lt;/FONT&gt; 
&lt;LI&gt;&lt;FONT face=c size=2&gt;Eggplant, berries, plums - burst or twang…&lt;/FONT&gt; 
&lt;LI&gt;&lt;FONT face=c size=2&gt;Exclusivity - in ancient times only the wealthy… 336K snails = one ounce of dye…&lt;/FONT&gt; 
&lt;LI&gt;&lt;FONT face=c size=2&gt;That concept gone today…&lt;/FONT&gt; &lt;/LI&gt;&lt;/UL&gt;&lt;/TD&gt;&lt;/TR&gt;
&lt;TR&gt;
&lt;TD class="" vAlign=top width=212&gt;
&lt;P&gt;&lt;FONT face=c color=#808080 size=3&gt;&lt;STRONG&gt;Neutrals&lt;/STRONG&gt;&lt;/FONT&gt;&lt;/P&gt;&lt;/TD&gt;
&lt;TD class="" vAlign=top width=363&gt;
&lt;UL&gt;
&lt;LI&gt;&lt;FONT face=c size=2&gt;Lack excitement - inherent warmth and subtlety&lt;/FONT&gt; 
&lt;LI&gt;&lt;FONT face=c size=2&gt;Symbolic in recycling…&lt;/FONT&gt; 
&lt;LI&gt;&lt;FONT face=c size=2&gt;Variation in tone and texture - increase complexity&lt;/FONT&gt; 
&lt;LI&gt;&lt;FONT face=c size=2&gt;Gray and Silver - Modern and contemporary look&lt;/FONT&gt; 
&lt;LI&gt;&lt;FONT face=c size=2&gt;Gray - Rock solid dependability…&lt;/FONT&gt; 
&lt;LI&gt;&lt;FONT face=c size=2&gt;Silver - high tech, greater value…&lt;/FONT&gt; &lt;/LI&gt;&lt;/UL&gt;&lt;/TD&gt;&lt;/TR&gt;
&lt;TR&gt;
&lt;TD class="" vAlign=top width=212&gt;
&lt;P&gt;&lt;STRONG&gt;&lt;FONT face=c size=3&gt;White&lt;/FONT&gt;&lt;/STRONG&gt;&lt;/P&gt;&lt;/TD&gt;
&lt;TD class="" vAlign=top width=363&gt;
&lt;UL&gt;
&lt;LI&gt;&lt;FONT size=2&gt;&lt;FONT face=c&gt;&lt;STRONG&gt;&lt;EM&gt;IS&lt;/EM&gt;&lt;/STRONG&gt; a color&lt;/FONT&gt;&lt;/FONT&gt; 
&lt;LI&gt;&lt;FONT face=c size=2&gt;Human eye does see it as a brilliance - reflection is important&lt;/FONT&gt; 
&lt;LI&gt;&lt;FONT face=c size=2&gt;Ultimate color of purity and cleansing…&lt;/FONT&gt; 
&lt;LI&gt;&lt;FONT face=c size=2&gt;Temperature-wise - always says cool…&lt;/FONT&gt; &lt;/LI&gt;&lt;/UL&gt;&lt;/TD&gt;&lt;/TR&gt;
&lt;TR&gt;
&lt;TD class="" vAlign=top width=212&gt;
&lt;P&gt;&lt;STRONG&gt;&lt;FONT face=c size=3&gt;Black&lt;/FONT&gt;&lt;/STRONG&gt;&lt;/P&gt;&lt;/TD&gt;
&lt;TD class="" vAlign=top width=363&gt;
&lt;UL&gt;
&lt;LI&gt;&lt;FONT face=c size=2&gt;Power and empowering…&lt;/FONT&gt; 
&lt;LI&gt;&lt;FONT face=c size=2&gt;Staying power&lt;/FONT&gt; 
&lt;LI&gt;&lt;FONT face=c size=2&gt;Elegance and sophistication&lt;/FONT&gt; 
&lt;LI&gt;&lt;FONT face=c size=2&gt;Black is the new black - always...&lt;/FONT&gt; &lt;/LI&gt;&lt;/UL&gt;&lt;/TD&gt;&lt;/TR&gt;
&lt;TR&gt;
&lt;TD class="" vAlign=top width=212&gt;
&lt;P&gt;&lt;STRONG&gt;&lt;FONT face=c size=3&gt;Cultural differences - &lt;/FONT&gt;&lt;/STRONG&gt;&lt;STRONG&gt;&lt;FONT face=c size=3&gt;Extensive…&lt;/FONT&gt;&lt;/STRONG&gt;&lt;/P&gt;&lt;/TD&gt;
&lt;TD class="" vAlign=top width=363&gt;
&lt;UL&gt;
&lt;LI&gt;&lt;FONT face=c size=2&gt;World is changing….&lt;/FONT&gt; 
&lt;LI&gt;&lt;FONT face=c size=2&gt;Lots of urban legends..&lt;/FONT&gt; 
&lt;LI&gt;&lt;FONT face=c size=2&gt;Example: Never use white in China - color of mourning…&lt;/FONT&gt; 
&lt;LI&gt;&lt;FONT face=c size=2&gt;Reality: Visited Taiwan - Taipei - Brides in westernized white gowns…&lt;/FONT&gt; 
&lt;LI&gt;&lt;FONT face=c size=2&gt;25 young couples - white gowns and veils…&lt;/FONT&gt; 
&lt;LI&gt;&lt;FONT face=c size=2&gt;Wear red dress at some point to appease elders…&lt;/FONT&gt; 
&lt;LI&gt;&lt;FONT face=c size=2&gt;Cautious of sweeping generalities - MTV culture… &lt;/FONT&gt;
&lt;LI&gt;&lt;FONT face=c size=2&gt;Do your homework on the specific culture…&lt;/FONT&gt; &lt;/LI&gt;&lt;/UL&gt;&lt;/TD&gt;&lt;/TR&gt;
&lt;TR&gt;
&lt;TD class="" vAlign=top width=212&gt;&lt;STRONG&gt;&lt;FONT face=c size=3&gt;In Established Industry &lt;BR&gt;Example: Plumbing&lt;/FONT&gt;&lt;/STRONG&gt;&lt;/TD&gt;
&lt;TD class="" vAlign=top width=363&gt;
&lt;UL&gt;
&lt;LI&gt;&lt;FONT face=c size=2&gt;Silver is a given - How to move forward?&lt;/FONT&gt; 
&lt;LI&gt;&lt;FONT face=c size=2&gt;Care required - Risk to move forward too aggressively…&lt;/FONT&gt; 
&lt;LI&gt;&lt;FONT face=c size=2&gt;Find consumer who engages uniqueness…&lt;/FONT&gt; 
&lt;LI&gt;&lt;FONT face=c size=2&gt;Masses - Go after "a" finish (patina), striation, texture, etc. - retain comfort but gain interest…&lt;/FONT&gt; 
&lt;LI&gt;&lt;FONT face=c size=2&gt;Definite trend&lt;/FONT&gt; &lt;/LI&gt;&lt;/UL&gt;&lt;/TD&gt;&lt;/TR&gt;
&lt;TR&gt;
&lt;TD class="" vAlign=top width=212&gt;
&lt;P&gt;&lt;STRONG&gt;&lt;FONT face=c size=3&gt;Colorblindness&lt;/FONT&gt;&lt;/STRONG&gt;&lt;/P&gt;&lt;/TD&gt;
&lt;TD class="" vAlign=top width=363&gt;
&lt;UL&gt;
&lt;LI&gt;&lt;FONT face=c size=2&gt;No universal givens as how color is viewed&lt;/FONT&gt; 
&lt;LI&gt;&lt;FONT face=c size=2&gt;Colorblindness is individual…&lt;/FONT&gt; 
&lt;LI&gt;&lt;FONT face=c size=2&gt;Use the black &amp;amp; White test…&lt;/FONT&gt; &lt;/LI&gt;&lt;/UL&gt;&lt;/TD&gt;&lt;/TR&gt;
&lt;TR&gt;
&lt;TD class="" vAlign=top width=212&gt;
&lt;P&gt;&lt;FONT face=c size=3&gt;&lt;STRONG&gt;Consumers are more about combining than just using "the" hot color…&lt;/STRONG&gt;&lt;/FONT&gt;&lt;/P&gt;&lt;/TD&gt;
&lt;TD class="" vAlign=top width=363&gt;
&lt;UL&gt;
&lt;LI&gt;&lt;FONT face=c size=2&gt;Want to refresh rather than rip &amp;amp; replace&lt;/FONT&gt; 
&lt;LI&gt;&lt;FONT face=c size=2&gt;"Bring in" the trend color…&lt;/FONT&gt; 
&lt;LI&gt;&lt;FONT face=c size=2&gt;Fads - Fashion is a risk taker…&lt;/FONT&gt; 
&lt;LI&gt;&lt;FONT face=c size=2&gt;Trends established across 3 seasons… (her rule)&lt;/FONT&gt; &lt;/LI&gt;&lt;/UL&gt;&lt;/TD&gt;&lt;/TR&gt;&lt;/TBODY&gt;&lt;/TABLE&gt;&lt;/P&gt;
&lt;P&gt;&lt;FONT face=Calibri size=3&gt;&lt;/FONT&gt;&amp;nbsp;&lt;/P&gt;&lt;/FONT&gt;&lt;/FONT&gt;&lt;img src="http://blogs.msdn.com/aggbug.aspx?PostID=8127373" width="1" height="1"&gt;</description><category domain="http://blogs.msdn.com/danlistens/archive/tags/Color/default.aspx">Color</category><category domain="http://blogs.msdn.com/danlistens/archive/tags/UX/default.aspx">UX</category><category domain="http://blogs.msdn.com/danlistens/archive/tags/Motivation/default.aspx">Motivation</category></item></channel></rss>