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Love Your Dogs

I read an interesting article on behavioral economics by Harry Quarls, Thomas Pernsteine, and Kasturi Rangan, in "strategy+business" magazine. According to the authors, behavioral finance supports a counter-intuitive strategy of loving your market "dogs" Read More...

Posted 31 December 07 10:55 by J.D. Meier | 4 Comments   
Filed under Project Management, Business

Three keys of a business case

If you have to compete for resources or budget or sell an idea, one of the keys is a business case. One way to think of a business case is "how big is the pie" and "what's your slice." You use the business case either to argue for your project or in argument Read More...

Posted 20 December 07 12:50 by J.D. Meier | 2 Comments   
Filed under Project Management, Effectiveness, Business

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