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Four Stages of Market Maturity
You can tell the maturity of a market by the consumer patterns. If you know the life cycle stages of a market you can better anticipate what level of "needs" your product needs to match to be successful. (I always think of needs in stages like Maslow's
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Human Shepherds and the Law of Relevancy
Yesterday, Ed helped me word a "law" that I use for important decisions and that I see show up quite a bit in a number of places. It's the law of human relevancy. The Law of Relevancy No matter how relevant the information is, it's more relevant with
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Scenarios in Practice
Scenarios are a practical way to organize and focus your product design, development and release. (We use scenario-driven engineering in patterns & practices) Key Benefits Business value . You can use scenarios to evaluate business value. What pain
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Roles and Goals
The next time I need to get a set of requirements, I'm simply going to start with roles with goals. I made the mistake of asking for a set of scenarios. What I ended up with is a list of user tasks. Tasks aren't the same as goals. Flying a kite is not
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Requirements Perspectives
Here's a simple set of perspectives I use for rationalizing requirements: User Business Expert / Technical Industry/Standards Believe it or not, simply identifying these perspective helps a lot. You'd be surprised how many debates happen simply because
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Task-Analysis Grid for Communicating Product Design
How do you communicate design decisions? … Srinath sent me a helpful link on the Task-Analysis Grid . A Task Analysis Grid is effectively columns of scenarios along with sub-tasks to complete the task. Here's the key points: The columns are organized
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Actors, Personas, and Roles
In user modeling, I usually come across actors, personas, and roles (user roles). I thought it would be helpful to distinguish these so that I can use the right tool for the job, or at least understand their relationships, strengths and weaknesses. Summary
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Personas at patterns and practices
At patterns & practices , we introduced personas a few years back to help design user experience for our deliverables. Personas helped with a few things: Understanding demographics. Building empathy by putting a face behind the user role. Building
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Avoiding Do Overs - Testing Your Key Engineering Decisions
I noticed Rico has a Performance Problems Survey . From what I've seen, the most important problem is failure to test and explore key engineering decisions. By key engineering decisions, I mean the decisions that have cascading engineering impact. By
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What's a Scenario
In general, "scenario" usually means a possible sequence of events. In the software industry, "scenario" usually means one of the following: 1. Same as a use case 2. Path through a use case 3. Instance of a use case #3 is generally preferred because it
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Scenario and Feature Matrixes
One of the most effective approaches I've found for chunking up a project for incremental value is using a Scenario and Feature Matrix . A Scenario and Feature Mat rix organizes scenarios and features into a simple view. The scenarios are your rows. The
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User Experience, Tech Feasibility and Business Value
I found a way to explore more and churn less on incubation (i.e. R&D) projects. It helps to think of your project experiments and key risks in terms of these three categories and in this order: 1. user experience 2. technical feasibility 3. business
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Scenario Evaluations for Product Design and Feedback
When I need to quickly analyze a product and give actionable feeback, I use scenario evaluations. Scenario evaluations are basically an organized set of scenarios and criteria I use to test and evaluate against. It's a pretty generic approach so you can
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Be the Software
When you're working on an R&D project, how do you shorten the cycles around testing your user experience models? ... Be the Software That's the advise John Socha-Leialoha , father of Norton Commander , gave me and it worked like a champ. We faced
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