Beyond | IT: Business. Architecture. Technology. Strategy.

The most ambitious web media project ever

Published 11 April 08 03:17 AM | john.mullinax 

Adam Kinney has a great write-up and preview on the most ambitious web media project ever attempted: NBC's site for the 2008 Olympics.  How big is this? 

For the first time, the web will be the first class channel for experiencing the Olympics.   And with almost twice the hours of coverage, access to broadcast content, interactive HD video, multiple simultaneous streams, social networking features, and more... the comparison is not even close.  TV, please take a seat in coach.  :-)

An excerpt from Adam's post:

PC World published a great article on the Olympics website last Friday which, before going into feature and technical details, begins with this:

How would you like to be handed this IT project: create a website that will present 2,200 hours of live, interactive video, plus integrated broadcast coverage. The site will have huge spikes of traffic, and operate under worldwide scrutiny, so it has to be designed for performance. It has to be done in the next 150 days; no schedule extensions are possible. And it  must deliver a brilliant user experience.

MIX Olympics

Adam also has a link to demo video shown at MIX.  See more here: NBC Olympics Silverlight - site preview review

And thanks to Jon Box for a heads up on this post! 

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# Beyond IT The most ambitious web media project ever | Paid Surveys said on May 29, 2009 7:59 PM:

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About john.mullinax

John Mullinax is a Platform Strategy Advisor with Microsoft's DPE Team. Before joining Microsoft in 2006, John held a vartiety of positions at Ford Motor Company, most recently leading IT services strategy to support explosive business growth in China. Other positions included: Enterprise Architect, Application Portfolio Management, Technology Governance, and Product Manager. Prior to joining Ford, John earned his MBA at the University of Washington. Before that, he was Director of Elections for Douglas County, Washington, where he conducted the first Federal mail-ballot election in the USA. Subsequently, he joined the Secretary of State's office as a consultant working with county election officials in Washington state to improve operational effectiveness, integrity, and security (aka, to prevent the kind of debacle we saw in Florida in 2000).

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