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2-D Barcodes: Siren Song or Beach Party?
05 June 07 01:44 AM | john.mullinax | 2 Comments   
Jon Box posted some about 2D barcodes a couple weeks back. In that post he threw down the gauntlet, challenging me to identify a set of business scenarios -- beyond the great examples he already listed -- that could leverage this technology to create Read More...
Empowered Consumer Experiences Drive Loyalty, Profits
08 May 07 09:00 PM | john.mullinax | 1 Comments   
We don’t get a physical newspaper at our house, but sometimes my wife will go buy one – and then throw it away (!) – to get the coupons inside. It’s not just my family abandoning newspapers -- newspaper circulations have been declining for over 15 years Read More...

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