Interview: AMD in Microsoft booth at SxSW showing best of cloud and PC together

Down at South by Southwest Interactive (aka, SxSWi) for the first time this year.  What a great event!  Spent most of the day working the Microsoft booth – had a great day in the booth starting out with Hanu, as well as special guest and Casey Gotcher from AMD. 

Casey, who is a Director of Marketing with the chip company, spent 3 hours with us talking about how a new app they’re working on for AMD boxes called Fusion Media Explorer.  Casey says it helps you explore, experience, and discover your media – no matter where it is – on your PC or online. 

It has a super cool WPF UI, and finds, filters, and searches simultaneously across PC media archives, as well flickr and facebook, as well as all of your facebook friends (that you choose).  Aside from being cool, this made for some, ahem,  interesting, demo moments --  including a pic of this guy and his friends, as you never knew for sure what you would find!

I asked Casey to join us to show what AMD is working on because I think his app is a really great example of how software in the cloud and on PCs can work together to enable compelling new experiences.  This is a big part of Microsoft’s vision on the future of computing – software in the cloud, on servers, and on all kinds of devices (and across platforms!) should just work together well!

Instead of reading my ramblings, take a look at what how Casey explained his Fusion Media Explorer in the booth yesterday (and please forgive some ambient noise from my Canon SD880.)

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