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<?xml-stylesheet type="text/xsl" href="http://blogs.msdn.com/utility/FeedStylesheets/rss.xsl" media="screen"?><rss version="2.0" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:slash="http://purl.org/rss/1.0/modules/slash/" xmlns:wfw="http://wellformedweb.org/CommentAPI/"><channel><title>Beyond | IT : advertising</title><link>http://blogs.msdn.com/johnmullinax/archive/tags/advertising/default.aspx</link><description>Tags: advertising</description><dc:language>en</dc:language><generator>CommunityServer 2.1 SP1 (Build: 61025.2)</generator><item><title>The Windows 7 Whopper (Really!)</title><link>http://blogs.msdn.com/johnmullinax/archive/2009/10/29/the-windows-7-whopper-really.aspx</link><pubDate>Wed, 28 Oct 2009 23:31:01 GMT</pubDate><guid isPermaLink="false">91d46819-8472-40ad-a661-2c78acb4018c:9914413</guid><dc:creator>john.mullinax</dc:creator><slash:comments>0</slash:comments><comments>http://blogs.msdn.com/johnmullinax/comments/9914413.aspx</comments><wfw:commentRss>http://blogs.msdn.com/johnmullinax/commentrss.aspx?PostID=9914413</wfw:commentRss><wfw:comment>http://blogs.msdn.com/johnmullinax/rsscomments.aspx?PostID=9914413</wfw:comment><description>&lt;p&gt;Seven patties and 2120 calories.&amp;#160; Wow!&amp;#160; &lt;/p&gt;  &lt;p&gt;&lt;a href="http://blogs.msdn.com/blogfiles/johnmullinax/WindowsLiveWriter/TheWindows7WhopperReally_11063/Windows%207%20Whopper_2.jpg"&gt;&lt;img style="border-right-width: 0px; display: inline; border-top-width: 0px; border-bottom-width: 0px; margin-left: 0px; border-left-width: 0px; margin-right: 0px" title="Windows 7 Whopper" border="0" alt="Windows 7 Whopper" src="http://blogs.msdn.com/blogfiles/johnmullinax/WindowsLiveWriter/TheWindows7WhopperReally_11063/Windows%207%20Whopper_thumb.jpg" width="174" height="244" /&gt;&lt;/a&gt;&lt;/p&gt;  &lt;p&gt;Read about the &lt;a href="http://www.businessweek.com/globalbiz/content/oct2009/gb20091028_626293.htm?campaign_id=yhoo" target="_blank"&gt;Windows 7 Whopper&lt;/a&gt;, or see the video below.&amp;#160; &lt;/p&gt;  &lt;div style="padding-bottom: 0px; margin: 0px; padding-left: 0px; padding-right: 0px; display: inline; float: none; padding-top: 0px" id="scid:5737277B-5D6D-4f48-ABFC-DD9C333F4C5D:70628813-2d39-43f3-ba3d-7bb8cfe38ff1" class="wlWriterEditableSmartContent"&gt;&lt;div id="8dcc6344-9282-4acf-b0a0-4e72aaab693a" style="margin: 0px; padding: 0px; display: inline;"&gt;&lt;div&gt;&lt;a href="http://www.youtube.com/watch?v=naLXo1TAYV8&amp;amp;color1=0xb1b1b1&amp;amp;color2=0xcfcfcf&amp;amp;feature=player_embedded&amp;amp;fs=1" target="_new"&gt;&lt;img src="http://blogs.msdn.com/blogfiles/johnmullinax/WindowsLiveWriter/TheWindows7WhopperReally_11063/video3b0de73a76ac.jpg" style="border-style: none" galleryimg="no" onload="var downlevelDiv = document.getElementById('8dcc6344-9282-4acf-b0a0-4e72aaab693a'); downlevelDiv.innerHTML = &amp;quot;&amp;lt;div&amp;gt;&amp;lt;object width=\&amp;quot;425\&amp;quot; height=\&amp;quot;355\&amp;quot;&amp;gt;&amp;lt;param name=\&amp;quot;movie\&amp;quot; value=\&amp;quot;http://www.youtube.com/v/naLXo1TAYV8&amp;amp;color1=0xb1b1b1&amp;amp;color2=0xcfcfcf&amp;amp;feature=player_embedded&amp;amp;fs=1&amp;amp;hl=en\&amp;quot;&amp;gt;&amp;lt;\/param&amp;gt;&amp;lt;embed src=\&amp;quot;http://www.youtube.com/v/naLXo1TAYV8&amp;amp;color1=0xb1b1b1&amp;amp;color2=0xcfcfcf&amp;amp;feature=player_embedded&amp;amp;fs=1&amp;amp;hl=en\&amp;quot; type=\&amp;quot;application/x-shockwave-flash\&amp;quot; width=\&amp;quot;425\&amp;quot; height=\&amp;quot;355\&amp;quot;&amp;gt;&amp;lt;\/embed&amp;gt;&amp;lt;\/object&amp;gt;&amp;lt;\/div&amp;gt;&amp;quot;;" alt=""&gt;&lt;/a&gt;&lt;/div&gt;&lt;/div&gt;&lt;/div&gt;  &lt;p&gt;&lt;/p&gt;  &lt;p&gt;&lt;/p&gt;  &lt;p&gt;&amp;#160;&lt;/p&gt;  &lt;p&gt;   &lt;div style="padding-bottom: 0px; margin: 0px; padding-left: 0px; padding-right: 0px; display: inline; float: none; padding-top: 0px" id="scid:0767317B-992E-4b12-91E0-4F059A8CECA8:690da811-8d04-481a-bdab-da210ac2d56c" class="wlWriterEditableSmartContent"&gt;Technorati Tags: &lt;a href="http://technorati.com/tags/Windows+7" rel="tag"&gt;Windows 7&lt;/a&gt;,&lt;a href="http://technorati.com/tags/promotion" rel="tag"&gt;promotion&lt;/a&gt;&lt;/div&gt; &lt;/p&gt;  &lt;p&gt;&lt;a class="addthis_button" href="http://www.addthis.com/bookmark.php?v=250&amp;amp;pub=johnmullinax" conf="[object Object]" share="[object Object]"&gt;&lt;img style="border-right-width: 0px; border-top-width: 0px; border-bottom-width: 0px; border-left-width: 0px" alt="Bookmark and Share" src="http://s7.addthis.com/static/btn/v2/lg-share-en.gif" width="125" height="16" /&gt;&lt;/a&gt;&lt;script type="text/javascript" src="http://s7.addthis.com/js/250/addthis_widget.js#pub=johnmullinax"&gt;&lt;/script&gt;&lt;/p&gt;&lt;img src="http://blogs.msdn.com/aggbug.aspx?PostID=9914413" width="1" height="1"&gt;</description><category domain="http://blogs.msdn.com/johnmullinax/archive/tags/advertising/default.aspx">advertising</category><category domain="http://blogs.msdn.com/johnmullinax/archive/tags/windows+7/default.aspx">windows 7</category></item><item><title>So bad, it’s good?</title><link>http://blogs.msdn.com/johnmullinax/archive/2008/10/03/so-bad-it-s-good.aspx</link><pubDate>Fri, 03 Oct 2008 22:46:00 GMT</pubDate><guid isPermaLink="false">91d46819-8472-40ad-a661-2c78acb4018c:8975848</guid><dc:creator>john.mullinax</dc:creator><slash:comments>1</slash:comments><comments>http://blogs.msdn.com/johnmullinax/comments/8975848.aspx</comments><wfw:commentRss>http://blogs.msdn.com/johnmullinax/commentrss.aspx?PostID=8975848</wfw:commentRss><wfw:comment>http://blogs.msdn.com/johnmullinax/rsscomments.aspx?PostID=8975848</wfw:comment><description>&lt;p&gt;Ok, so you may or may not have been a fan of the Bill and Jerry ads.&amp;#160; Either way, &lt;a target="_blank" href="http://blogs.msdn.com/jonbox"&gt;Jon&lt;/a&gt; and &lt;a target="_blank" href="http://blogs.msdn.com/neilhut/archive/2008/10/03/announcing-the-pdc-boy-band.aspx"&gt;Neil&lt;/a&gt; point to something surely far worse – so bad, in fact, it’s absurdly funny!&amp;#160; Don’t believe me?&amp;#160; Think boy band singing about computers – and not in a Bill Gates kind of way, but in a &lt;a target="_blank" href="http://www.imdb.com/title/tt0357413/quotes"&gt;Ron Burgundy&lt;/a&gt; kind of way.&amp;#160; &lt;/p&gt;  &lt;p&gt;&amp;#160;&lt;/p&gt;  &lt;p&gt;Take a look.&amp;#160;&amp;#160; &lt;/p&gt; &lt;iframe height="325" src="http://channel8.msdn.com/Posts/8466/player/" frameborder="0" width="320" scrolling="no"&gt;&lt;/iframe&gt;  &lt;br /&gt;  &lt;p&gt;&amp;#160;&lt;/p&gt;  &lt;p&gt;“Let me use directory D: to unlock your GPU!” ?!?&amp;#160;&amp;#160; &lt;/p&gt;  &lt;div style="padding-bottom: 0px; margin: 0px; padding-left: 0px; padding-right: 0px; display: inline; float: none; padding-top: 0px" id="scid:0767317B-992E-4b12-91E0-4F059A8CECA8:3a32fe9e-d1fc-4542-a52a-a496c964ea50" class="wlWriterEditableSmartContent"&gt;Technorati Tags: &lt;a href="http://technorati.com/tags/PDC" rel="tag"&gt;PDC&lt;/a&gt;,&lt;a href="http://technorati.com/tags/Microsoft" rel="tag"&gt;Microsoft&lt;/a&gt;,&lt;a href="http://technorati.com/tags/Windows+7" rel="tag"&gt;Windows 7&lt;/a&gt;,&lt;a href="http://technorati.com/tags/advertising" rel="tag"&gt;advertising&lt;/a&gt;&lt;/div&gt;&lt;img src="http://blogs.msdn.com/aggbug.aspx?PostID=8975848" width="1" height="1"&gt;</description><category domain="http://blogs.msdn.com/johnmullinax/archive/tags/Microsoft/default.aspx">Microsoft</category><category domain="http://blogs.msdn.com/johnmullinax/archive/tags/advertising/default.aspx">advertising</category><category domain="http://blogs.msdn.com/johnmullinax/archive/tags/windows+7/default.aspx">windows 7</category><category domain="http://blogs.msdn.com/johnmullinax/archive/tags/PDC/default.aspx">PDC</category></item><item><title>Tech Tracks | Microsoft launching Windows ad campaign at 5:15 p.m. with spot on NFL season opener tonight</title><link>http://blogs.msdn.com/johnmullinax/archive/2008/09/05/tech-tracks-microsoft-launching-windows-ad-campaign-at-5-15-p-m-with-spot-on-nfl-season-opener-tonight.aspx</link><pubDate>Fri, 05 Sep 2008 06:00:01 GMT</pubDate><guid isPermaLink="false">91d46819-8472-40ad-a661-2c78acb4018c:8925834</guid><dc:creator>john.mullinax</dc:creator><slash:comments>2</slash:comments><comments>http://blogs.msdn.com/johnmullinax/comments/8925834.aspx</comments><wfw:commentRss>http://blogs.msdn.com/johnmullinax/commentrss.aspx?PostID=8925834</wfw:commentRss><wfw:comment>http://blogs.msdn.com/johnmullinax/rsscomments.aspx?PostID=8925834</wfw:comment><description>&lt;p&gt;Here's the ad, courtesy of a Seattle Times.&amp;#160; So what do you think?&amp;#160; &lt;/p&gt;  &lt;div style="padding-bottom: 0px; margin: 0px; padding-left: 0px; padding-right: 0px; display: inline; padding-top: 0px" id="scid:5737277B-5D6D-4f48-ABFC-DD9C333F4C5D:623c96f1-968e-4af3-b10e-4f279c7d919b" class="wlWriterSmartContent"&gt;&lt;div id="8d0df3d4-d313-4c40-ad85-b90db30dcf0e" style="margin: 0px; padding: 0px; display: inline;"&gt;&lt;div&gt;&lt;a href="http://www.youtube.com/watch?v=uz6amk3P-hY&amp;amp;color1=0xb1b1b1&amp;amp;color2=0xcfcfcf&amp;amp;hl=en&amp;amp;fs=1" target="_new"&gt;&lt;img src="http://blogs.msdn.com/blogfiles/johnmullinax/WindowsLiveWriter/TechTra.withspotonNFLseasonopenertonight_14367/video3584ec0c9807.jpg" galleryimg="no" onload="var downlevelDiv = document.getElementById('8d0df3d4-d313-4c40-ad85-b90db30dcf0e'); downlevelDiv.innerHTML = &amp;quot;&amp;lt;div&amp;gt;&amp;lt;object width=\&amp;quot;425\&amp;quot; height=\&amp;quot;350\&amp;quot;&amp;gt;&amp;lt;param name=\&amp;quot;movie\&amp;quot; value=\&amp;quot;http://www.youtube.com/v/uz6amk3P-hY&amp;amp;color1=0xb1b1b1&amp;amp;color2=0xcfcfcf&amp;amp;hl=en&amp;amp;fs=1\&amp;quot;&amp;gt;&amp;lt;\/param&amp;gt;&amp;lt;param name=\&amp;quot;wmode\&amp;quot; value=\&amp;quot;transparent\&amp;quot;&amp;gt;&amp;lt;\/param&amp;gt;&amp;lt;embed src=\&amp;quot;http://www.youtube.com/v/uz6amk3P-hY&amp;amp;color1=0xb1b1b1&amp;amp;color2=0xcfcfcf&amp;amp;hl=en&amp;amp;fs=1\&amp;quot; type=\&amp;quot;application/x-shockwave-flash\&amp;quot; wmode=\&amp;quot;transparent\&amp;quot; width=\&amp;quot;425\&amp;quot; height=\&amp;quot;350\&amp;quot;&amp;gt;&amp;lt;\/embed&amp;gt;&amp;lt;\/object&amp;gt;&amp;lt;\/div&amp;gt;&amp;quot;;" alt=""&gt;&lt;/a&gt;&lt;/div&gt;&lt;/div&gt;&lt;/div&gt;  &lt;p&gt;&lt;a href="http://blog.seattletimes.nwsource.com/techtracks/2008/09/04/microsoft_launching_windows_ad_campaign_at_515_pm.html"&gt;Tech Tracks | Microsoft launching Windows ad campaign at 5:15 p.m. with spot on NFL season opener tonight | Seattle Times Newspaper Blog&lt;/a&gt; &lt;/p&gt;  &lt;div style="padding-bottom: 0px; margin: 0px; padding-left: 0px; padding-right: 0px; display: inline; float: none; padding-top: 0px" id="scid:0767317B-992E-4b12-91E0-4F059A8CECA8:a3e23fda-89bc-450e-96d3-17260cba20b5" class="wlWriterSmartContent"&gt;Technorati Tags: &lt;a href="http://technorati.com/tags/Advertising" rel="tag"&gt;Advertising&lt;/a&gt;,&lt;a href="http://technorati.com/tags/Microsoft" rel="tag"&gt;Microsoft&lt;/a&gt;&lt;/div&gt;&lt;img src="http://blogs.msdn.com/aggbug.aspx?PostID=8925834" width="1" height="1"&gt;</description><category domain="http://blogs.msdn.com/johnmullinax/archive/tags/Microsoft/default.aspx">Microsoft</category><category domain="http://blogs.msdn.com/johnmullinax/archive/tags/advertising/default.aspx">advertising</category></item><item><title>Lies, Damned Lies...: Online Advertising Business 101, Part I - The Online Advertising Value Chain</title><link>http://blogs.msdn.com/johnmullinax/archive/2008/06/03/lies-damned-lies-online-advertising-business-101-part-i-the-online-advertising-value-chain.aspx</link><pubDate>Tue, 03 Jun 2008 17:05:54 GMT</pubDate><guid isPermaLink="false">91d46819-8472-40ad-a661-2c78acb4018c:8571545</guid><dc:creator>john.mullinax</dc:creator><slash:comments>1</slash:comments><comments>http://blogs.msdn.com/johnmullinax/comments/8571545.aspx</comments><wfw:commentRss>http://blogs.msdn.com/johnmullinax/commentrss.aspx?PostID=8571545</wfw:commentRss><wfw:comment>http://blogs.msdn.com/johnmullinax/rsscomments.aspx?PostID=8571545</wfw:comment><description>&lt;p&gt;Ever wondered how the ad industry works?&amp;#160; If so, you'll be happy to know that Ian Thomas from &lt;a href="http://www.liesdamnedlies.com/" target="_blank"&gt;Lies, Damned Lies...,&lt;/a&gt; wrote &lt;a href="http://www.liesdamnedlies.com/2008/06/online-advertis.html" target="_blank"&gt;a good introduction&lt;/a&gt;.&amp;#160; Part one focuses on the players in the value stream: content publisher, ad network, ad agency, and advertiser.&amp;#160; Worth a look.&amp;#160;&amp;#160;&amp;#160; &lt;/p&gt;  &lt;div class="wlWriterSmartContent" id="scid:0767317B-992E-4b12-91E0-4F059A8CECA8:a1abc91d-d319-4f8e-af6b-0416cf2b7169" style="padding-right: 0px; display: inline; padding-left: 0px; padding-bottom: 0px; margin: 0px; padding-top: 0px"&gt;Technorati Tags: &lt;a href="http://technorati.com/tags/advertising" rel="tag"&gt;advertising&lt;/a&gt;&lt;/div&gt;&lt;img src="http://blogs.msdn.com/aggbug.aspx?PostID=8571545" width="1" height="1"&gt;</description><category domain="http://blogs.msdn.com/johnmullinax/archive/tags/advertising/default.aspx">advertising</category></item></channel></rss>