About Liron Shaked talks about Consumer Technologies
In Microsoft there is a special business development team that responsible for identifying, managing and maximizing the business impact of numerous global partnerships, strategic alliances and go to market programs in the Consumer Space, Across: Music, Video, Photo, education, Gaming, Mobility & Productivity.
We have established this group in late 2006, realizing that we are missing an all partner segment that address consumers. It was the early days of Vista launch, and we have been working with our top consumer brands to deliver the best experience for our end users ….
We wanted to tell the Microsoft story through our partners and artists that showcase their work , their creative process , the power and possibility that can be realized and optimized on the PC running the Windows Vista™ operating system.
We also wanted to change the perception around the PC as a great tool for everyone creativity, whenever you record or listen to your music, capture your pictures, edit your videos or just playing games.
Our partners and our community share so many great stories that bring these experiences to life…
These are their stories …