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January 2007 - Posts

Wednesday, January 31, 2007 9:16 AM

What Vista Means to the DC Economy...

Great article here about how partners benefit from Vista .
Posted by jerman of the board | 0 Comments
Wednesday, January 31, 2007 9:13 AM

Crafting an Event Story...

We've talked a lot about how to "tell a story" and not just "give a presentation" in your event. As you know, the next evolution of Synergy events (starting in March) will be focused on the challnges that organizations face when it comes to Communication
Posted by jerman of the board | 1 Comments
Thursday, January 25, 2007 10:24 PM

Vista Case Study...

Here's a great case study of the National Aquarium in Baltimore about business use of Vista. It's pretty neat. Just download the appropriate video file.
Posted by jerman of the board | 0 Comments
Wednesday, January 24, 2007 2:17 PM

Another Fantastic Event for Get Engaged Partner...

Was up at the DP Solutions event this AM in Columbia. It was so well done, I wanted to cry! Top line results 65 attendees (out of 80 registrants) 70% existing customers; 30% net new prospects How the leveraged Microsoft They had a Microsoft presenter,
Posted by jerman of the board | 3 Comments
Monday, January 22, 2007 10:31 AM

Great Review on Office...

http://laptopmag.com/Features/New-PowerPoint.htm
Posted by jerman of the board | 0 Comments
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Tuesday, January 16, 2007 10:24 PM

Here comes GOOG!

If you go to their homepage, they have a new service called Google Checkout. You get a $10 bonus for signing up. Paypal...watch out!
Posted by jerman of the board | 0 Comments
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Tuesday, January 16, 2007 8:56 PM

Launch event is filling up!!

Adam from Solutions Developers wrote in today: Today, Steve received a question regarding registration for the 22 nd Launch event. The site indicates that the morning IT session has been closed. Steve and I went to the registration site and I have I have
Posted by jerman of the board | 0 Comments
Thursday, January 11, 2007 10:54 AM

Locked into your cell phone contract?

Don't you hate the termination fees of $200 or more if you want to end your cell phone contract? There's a new company CellSwapper (good article is here ) that plays matchmaker between people wanting to change service provider....the beauty of it...if
Posted by jerman of the board | 1 Comments
Sunday, January 07, 2007 2:03 PM

What motivates people...

In the world of marketing, we spend a LOT of time trying to figure out what motivates people to do some task or engage in some activity. You want people to come to the event you are hosting? What's the hot button that will get them there? What incentive
Posted by jerman of the board | 1 Comments
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Sunday, January 07, 2007 10:33 AM

Creating a Need

The job of a marketer is to create a "want" and then turn that into a "need." There are plenty of ways to do this, but one that has affected me recently is the what might be called the inadvertent " advertorial ." I have taped a few episodes of " American
Posted by jerman of the board | 0 Comments
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Tuesday, January 02, 2007 10:29 PM

Great Guidelines on Effective PowerPoint

http://blog.guykawasaki.com/2005/12/the_102030_rule.html A must read...
Posted by jerman of the board | 2 Comments
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Monday, January 01, 2007 4:18 PM

A Tale of 3 Referral Awards

One of the best ways for a business to get new customers is through referrals. If you are doing a good job, get your customers to tell their friends about you. It's free. Then, when you do get it, make sure you thank the source. And if you want to do
Posted by jerman of the board | 1 Comments
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Monday, January 01, 2007 1:31 PM

How You Pitch..

A great primer on how to effectively sell your company/ideas . In this case to VC's, but widely applicable.
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