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A Community That Cares...

Took another step in the evolution of our Public Sector Partner community today. I hosted the first "Planning for the Remarkable Event" call today. The objective is to raise the game of all of us who execute customer-focused events to make them truly

Building a Partner Community, Part 3...

When we talk about a "community" of partners and how we want them to market with us, we need to understand that community and marketing go hand-in-hand. A breadth partner community, by definition is a 1:many relationship. These partners don't have the

Free Advertising to 13,000...

Here's the offer...help us redesign the masthead (pictured here) for our Pu blic Sector Partners Newsletter . (We think it needs a new look.) If we go with it, I'll include a link (and a write-up) about your skills/firm mention you on the next WIN Webcast

Building a Community That Builds...

The ideal scenario, IMHO, of a partner community is where the partners themselves are involved in building the marketing and communications vehicles that they will use. So, when I see a glimmer of hope, I am PUMPED UP. Example #1. Fredrik read my post
 
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