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Sunday, March 16, 2008 1:13 PM

Go Green, Get Green

    Is doing the right thing for the wrong reason ok? Let's take T-mobile for example. I've been a customer for 10 years (since they were VoiceStream) and very satisfied. For whatever reason, I've been getting a paper bill in the mail all these
Posted by jerman of the board | 4 Comments
Wednesday, January 09, 2008 8:42 PM

Nickel and Diming...cntd

If you read this blog, you know that my marketing hero is Seth Godin. So, I was pumped up when he had a blog post two weeks ago titled " Nickel and Diming " when I had the same title last April! Yeah, baby! Ok, ego boost over. Back to reality. His post
Posted by jerman of the board | 0 Comments
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Tuesday, December 11, 2007 7:32 PM

Eco-Friendly Marketing...

An irate partner sent an email into Microsoft last week attacking us for sending out a " big plastic toy, with only one disc of information. It’s not as though you are going to start distributing training materials on view-master slides or anything, so
Posted by jerman of the board | 5 Comments
 
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