http://blogs.msdn.com/maamktg/archive/2007/11/19/microsoft-harley-davidson-and-brand-passion.aspxA few years ago, I went to Daytona Bike Week. The first time I saw it, I did a double-take. A guy had the word "Harley" tattooed on one arm and "Davidson" on the other. Talk about brand loyalty. Harley doesn't send letters to bikers with guidelines aboutenCommunityServer 2.1 SP1 (Build: 61025.2)http://blogs.msdn.com/maamktg/archive/2007/11/19/microsoft-harley-davidson-and-brand-passion.aspx#6412383Tue, 20 Nov 2007 01:33:03 GMT91d46819-8472-40ad-a661-2c78acb4018c:6412383Mark Ashton<p>Well…maybe not. This is not a case of rules for the sake of rules. Do you really want to be the guy who is responsible for “helping” Microsoft lose trademarks for Windows or XBOX? While it may seem unreasonable, Microsoft is held the same legal standards as any other company when it comes to trademark law. Go figure If you miss-use the logos, it makes it easier for non-Microsoft people to miss-use them and ultimately puts the trademarks at risk. </p> <p>The guy who sent the email you posted to your blog (cute) noted that that there are ways to properly use logos in email signatures so it's not like there's a total prohibition. But creating a bizarre logo-soup email signature that combines 3 or 4 logos is not helpful and probably doesn't impress your customers or patners. </p> <p>By the way, if you want to get the Windows flag tattooed on you’re a..rm you should fee free. &nbsp;;)</p>http://blogs.msdn.com/maamktg/archive/2007/11/19/microsoft-harley-davidson-and-brand-passion.aspx#6435241Tue, 20 Nov 2007 18:17:42 GMT91d46819-8472-40ad-a661-2c78acb4018c:6435241Mark<p>I think you've missed the point. &nbsp;The brand guidelines may seem like policing at the time, but the way they are being used in those email signatures is just bad.... it isn't helping anything or enhancing the brand. &nbsp;If it was a cool new way to use the brand, I could see why you are upset, but this is just an example of watering down the individual brands. &nbsp;</p> <p>The use of the Blue Monster stuff is a more interesting argument......</p>http://blogs.msdn.com/maamktg/archive/2007/11/19/microsoft-harley-davidson-and-brand-passion.aspx#6639701Sun, 02 Dec 2007 08:23:20 GMT91d46819-8472-40ad-a661-2c78acb4018c:6639701Igniting the Revolution...<p>Sometimes you make mistakes, but when you do, what do you learn from them? I've gotten a fair amount</p> http://blogs.msdn.com/maamktg/archive/2007/11/19/microsoft-harley-davidson-and-brand-passion.aspx#6794395Tue, 18 Dec 2007 08:10:33 GMT91d46819-8472-40ad-a661-2c78acb4018c:6794395Igniting the Revolution...<p>When we talk about a &quot;community&quot; of partners and how we want them to market with us, we need to understand</p>