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Don Sexton explains how to build your brand from the start

Don Sexton explains how to build your brand from the start

The most valuable assets owned by Microsoft, IBM, and Coca-Cola are their brands, according to Don Sexton, Trump University professor of marketing and sales. Sexton says the same holds true for small companies and explains steps you can take to add value to your brand. Register now.

Published Saturday, June 16, 2007 12:27 AM by Mike
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