WPF in Financial Services...
I have seen such tremendous interest in leveraging WPF in the Financial Services Industry targeted at brand differentiation in creating new experiences in ATM Channels, Investment Banker, Trader and Broker applications, etc…I believe we are on the verge of a UX revolution. This revolution is fueled by new visualizations of data (3D-animated market data, CRM navigation, BI, etc…) that will push the software market for services and design agencies to meet a stiff market reality. This will compound a problem in the consulting industry’s general lack of supply of those capable of creating the next generation of UX that our customer’s will demand.
Get ready for the wave! Bone up on our Expression tools http://www.microsoft.com/products/expression/en/default.mspx and think differently about the end user experience. Now, is the time to start putting the sizzle back into UX! With SOA initiatives in full swing, it is time to start composing great experiences and delivering back to business users with a great experience.
Enough! with the “Web Browser” being the answer to all requests, do more, do it right and WOW your users. Use a browser UI when it is called for, but always strive to deliver the best UX, regardless of the technology…the barriers to Rich Clients have been broken…it is 1996 all over again, but this time we have a great UX story instead of a half baked Browser…
