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Matt Pilgrim - Talking 'Soft

Microsoft Emerging Technology and Creative Development
Bing! its here

Bing is Microsoft’s latest iteration of our search engine and if initial feedback from the media is anything to go by, it looks like we have caused a bit of a stir. I won’t bore you with quotes (you will see these for yourself) but thought i’d highlight a few cool things about Bing….

Here are three of the great features that customers are seeing in the UK from yesterday:

1. New Image Homepage – we’re using stunning high definition photography that differentiate us from the blank white page (and we will soon be displaying iconic British images)

2. Best Match – the feature presents results for popular searches intuitively and this saves you clicks and gets you to your answer quicker

3. Ciao! Shopping Integration – we’re offering you the opportunity to shop directly from Bing using Ciao! product comparisons and user reviews (Ciao! is the shopping network Microsoft acquired in October -- read more about Ciao! here)

You can find Bing at www.bing.com so set your default search engine to Bing * and give it a try!

You can also go to http://www.discoverbing.co.uk to see the best of Bing in the UK.

*Set your default search engine to Bing – (At the top right hand corner of your IE browser window, go to Find More Providers, choose Bing, and then set Bing as your default)

Posted: Friday, June 05, 2009 7:41 AM by Matt Pilgrim
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