In today’s challenging economic climate, companies must maximize individual and team productivity and effectiveness, reduce wasted time, and eliminate inefficient business processes. They need to find new customers and new opportunities with existing customers while running lean. This means it is critical for them to keep business information accessible and integrated into familiar tools so it can easily be aligned to organizational goals, while proactively managing cash flow and reducing IT-related incidents that would disrupt their focus and negatively affect their bottom line.
For many companies, overall budgets are constrained, and they have to make tradeoffs, do more with less employees, and find new ways to be competitive. Any technology investments need to have clear ROI and tie directly back to their business challenges.
As businesses face these challenges, and as the organization grows over time, the need for data to be more accessible and actionable increases, and reporting, scorecard, and dashboard solutions become critical to gaining business insight. Some business decision makers may not view their data management and reporting solutions as strategic to their ability to operate with maximum efficiency and retain competitive advantage in the market. Those looking to partners for guidance in developing business intelligence solutions want to see clear reasons for choosing specific technologies, including speed of deployment and low cost. Here’s where you as a partner can become the true strategic advisor to the customer! The Microsoft Improve Business Insight Campaign is geared to helping small and mid-sized organizations explore and adopt business intelligence solutions that give them insight to make better-informed decisions that drive profitability. A BI solution built on familiar Microsoft technology will enable workers across the organization to easily access reports and scorecards in the tools they use every day to make better-informed, timely decisions that improve business performance and help drive competitive advantage. The solution is comprehensive and cost-effective, using built-in capabilities of the familiar Microsoft Office system to expose and analyze data from other business systems in rich, actionable ways using SQL Server 2008.
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