Lisa Giles - Category Manager
As a Category Manager for MSN Shopping, Lisa handles creation and maintenance of editorial elements throughout the Shopping site, based on seasonal trends and an understanding of consumer behavior. Lisa's categories are Car & Garage and Sports & Outdoors. Category Managers are responsible for maintaining merchant relationships, creating compelling content, and ultimately ensuring a fantastic experience on MSN Shopping.
Unique for her position, Lisa splits her responsibilities between category management and promotions. She specializes in promotions that drive traffic to the site from within the MSN network, as well as out-of-network marketing programs that help raise awareness of MSN Shopping among new audiences.
Lisa came to MSN Shopping with an extensive PR background spanning five years on several Microsoft businesses.
A northwest girl at heart, Lisa grew up in Woodinville and graduated from the University of Washington. Outside of work, Lisa enjoys cooking, walking/hiking, and spending time with family and friends.
Lisa and her husband Tom in Maui this past September.
