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<?xml-stylesheet type="text/xsl" href="http://blogs.msdn.com/utility/FeedStylesheets/rss.xsl" media="screen"?><rss version="2.0" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:slash="http://purl.org/rss/1.0/modules/slash/" xmlns:wfw="http://wellformedweb.org/CommentAPI/"><channel><title>Nigel Parker's Outside Line : ACP</title><link>http://blogs.msdn.com/nigel/archive/tags/ACP/default.aspx</link><description>Tags: ACP</description><dc:language>en-NZ</dc:language><generator>CommunityServer 2.1 SP1 (Build: 61025.2)</generator><item><title>ACP Media Development Leads To Pure Direction</title><link>http://blogs.msdn.com/nigel/archive/2009/05/05/acp-media-development-leads-to-pure-direction.aspx</link><pubDate>Tue, 05 May 2009 04:32:00 GMT</pubDate><guid isPermaLink="false">91d46819-8472-40ad-a661-2c78acb4018c:9587243</guid><dc:creator>nparker</dc:creator><slash:comments>1</slash:comments><comments>http://blogs.msdn.com/nigel/comments/9587243.aspx</comments><wfw:commentRss>http://blogs.msdn.com/nigel/commentrss.aspx?PostID=9587243</wfw:commentRss><wfw:comment>http://blogs.msdn.com/nigel/rsscomments.aspx?PostID=9587243</wfw:comment><description>&lt;P&gt;I have been working with the team at ACP Media for a couple of years and finally at the Expression For Art’s Sake event at Wellington a couple of weeks ago I had a chance to catch up with &lt;A href="http://www.linkedin.com/pub/4/00A/28A" mce_href="http://www.linkedin.com/pub/4/00A/28A"&gt;Dave Harvey&lt;/A&gt;, &lt;A href="http://www.zoroja.com/blog/2009/04/25/expression-for-arts-sake/" mce_href="http://www.zoroja.com/blog/2009/04/25/expression-for-arts-sake/"&gt;Grant Archibald&lt;/A&gt; and &lt;A href="http://www.zoroja.com/blog/2009/04/25/expression-for-arts-sake/" mce_href="http://www.zoroja.com/blog/2009/04/25/expression-for-arts-sake/"&gt;Darko Zoroja&lt;/A&gt; to discuss their work with Silverlight, ASP.NET MVC and jQuery. &lt;/P&gt;
&lt;P&gt;&lt;A href="http://www.microsoft.com/nz/lvps/acp.aspx" mce_href="http://www.microsoft.com/nz/lvps/acp.aspx"&gt;&lt;IMG style="BORDER-BOTTOM: 0px; BORDER-LEFT: 0px; DISPLAY: inline; BORDER-TOP: 0px; BORDER-RIGHT: 0px" title="screen (500x317)" border=0 alt="screen (500x317)" src="http://blogs.msdn.com/blogfiles/nigel/WindowsLiveWriter/ACPMediaDevelopmentLeadsToPureDirection_B6AE/screen%20(500x317)_3.jpg" width=377 height=241 mce_src="http://blogs.msdn.com/blogfiles/nigel/WindowsLiveWriter/ACPMediaDevelopmentLeadsToPureDirection_B6AE/screen%20(500x317)_3.jpg"&gt;&lt;/A&gt; &lt;/P&gt;
&lt;P&gt;&lt;A href="http://www.microsoft.com/nz/lvps/acp.aspx" mce_href="http://www.microsoft.com/nz/lvps/acp.aspx"&gt;Check out the video&lt;/A&gt; that I shot on location at the &lt;A href="http://timheuer.com/blog/archive/2009/04/30/expression-for-arts-sake-wellington.aspx" mce_href="http://timheuer.com/blog/archive/2009/04/30/expression-for-arts-sake-wellington.aspx"&gt;Expression For Art’s Sake event&lt;/A&gt; in Wellington.&amp;nbsp;In the video the guys&amp;nbsp;talk about their first “Silverlight 1” development &lt;A href="http://www.autotrader.co.nz/List/Used/Video-Clips/Results.aspx?Ne=220&amp;amp;N=221" mce_href="http://www.autotrader.co.nz/List/Used/Video-Clips/Results.aspx?Ne=220&amp;amp;N=221"&gt;integrating video into the Auto Trader website&lt;/A&gt;.&lt;/P&gt;
&lt;P&gt;&lt;A href="http://www.autotrader.co.nz/List/Used/Video-Clips/Results.aspx?Ne=220&amp;amp;N=221" mce_href="http://www.autotrader.co.nz/List/Used/Video-Clips/Results.aspx?Ne=220&amp;amp;N=221"&gt;&lt;IMG style="BORDER-RIGHT-WIDTH: 0px; DISPLAY: inline; BORDER-TOP-WIDTH: 0px; BORDER-BOTTOM-WIDTH: 0px; BORDER-LEFT-WIDTH: 0px" title="Screenshot of video on autotrader.co.nz" border=0 alt="Screenshot of video on autotrader.co.nz" src="http://blogs.msdn.com/blogfiles/nigel/WindowsLiveWriter/ACPMediaDevelopmentLeadsToPureDirection_B6AE/video%20(400x189)_3.jpg" width=383 height=182 mce_src="http://blogs.msdn.com/blogfiles/nigel/WindowsLiveWriter/ACPMediaDevelopmentLeadsToPureDirection_B6AE/video%20(400x189)_3.jpg"&gt;&lt;/A&gt; &lt;/P&gt;
&lt;P&gt;Followed by a &lt;A href="http://www.autotrader.co.nz/New/Search" mce_href="http://www.autotrader.co.nz/New/Search"&gt;“New Car” area&lt;/A&gt; of the site built with &lt;A href="http://www.asp.net/mvc/" mce_href="http://www.asp.net/mvc/"&gt;ASP.NET MVC&lt;/A&gt;, &lt;A href="http://weblogs.asp.net/scottgu/archive/2008/09/28/jquery-and-microsoft.aspx" mce_href="http://weblogs.asp.net/scottgu/archive/2008/09/28/jquery-and-microsoft.aspx"&gt;jQuery&lt;/A&gt; and Silverlight 2 DeepZoom (Based on the &lt;A href="http://jellyfishdz.codeplex.com/" mce_href="http://jellyfishdz.codeplex.com/"&gt;JellyFish engine&lt;/A&gt;).&lt;/P&gt;
&lt;P&gt;Try out both &lt;A href="http://www.autotrader.co.nz/New/Search/Premium#keywords=&amp;amp;categories=SUV" mce_href="http://www.autotrader.co.nz/New/Search/Premium#keywords=&amp;amp;categories=SUV"&gt;the premium Silverlight version&lt;/A&gt;:&lt;/P&gt;
&lt;P&gt;&lt;A href="http://www.autotrader.co.nz/New/Search#keywords=&amp;amp;categories=SUV" mce_href="http://www.autotrader.co.nz/New/Search#keywords=&amp;amp;categories=SUV"&gt;&lt;IMG style="BORDER-RIGHT-WIDTH: 0px; DISPLAY: inline; BORDER-TOP-WIDTH: 0px; BORDER-BOTTOM-WIDTH: 0px; BORDER-LEFT-WIDTH: 0px" title="newcar (400x298)" border=0 alt="newcar (400x298)" src="http://blogs.msdn.com/blogfiles/nigel/WindowsLiveWriter/ACPMediaDevelopmentLeadsToPureDirection_B6AE/newcar%20(400x298)_3.jpg" width=244 height=183 mce_src="http://blogs.msdn.com/blogfiles/nigel/WindowsLiveWriter/ACPMediaDevelopmentLeadsToPureDirection_B6AE/newcar%20(400x298)_3.jpg"&gt;&lt;/A&gt; &lt;/P&gt;
&lt;P&gt;And the &lt;A href="http://www.autotrader.co.nz/New/Search/Standard#keywords=&amp;amp;categories=SUV" mce_href="http://www.autotrader.co.nz/New/Search/Standard#keywords=&amp;amp;categories=SUV"&gt;comparative jQuery version&lt;/A&gt;:&lt;/P&gt;
&lt;P&gt;&lt;A href="http://www.autotrader.co.nz/New/Search/Standard#keywords=&amp;amp;categories=SUV" mce_href="http://www.autotrader.co.nz/New/Search/Standard#keywords=&amp;amp;categories=SUV"&gt;&lt;IMG style="BORDER-RIGHT-WIDTH: 0px; DISPLAY: inline; BORDER-TOP-WIDTH: 0px; BORDER-BOTTOM-WIDTH: 0px; BORDER-LEFT-WIDTH: 0px" title="newcar2 (400x344)" border=0 alt="newcar2 (400x344)" src="http://blogs.msdn.com/blogfiles/nigel/WindowsLiveWriter/ACPMediaDevelopmentLeadsToPureDirection_B6AE/newcar2%20(400x344)_3.jpg" width=244 height=210 mce_src="http://blogs.msdn.com/blogfiles/nigel/WindowsLiveWriter/ACPMediaDevelopmentLeadsToPureDirection_B6AE/newcar2%20(400x344)_3.jpg"&gt;&lt;/A&gt; &lt;/P&gt;
&lt;P&gt;The latest site that they guys launched just this week is &lt;A href="http://aacarfair.co.nz/Search/BrowseResults?Nea=1&amp;amp;Nr=DataType%3ACarAdvert&amp;amp;Nn=15&amp;amp;N=221&amp;amp;Ns=P_LastUpdate%7C1" mce_href="http://aacarfair.co.nz/Search/BrowseResults?Nea=1&amp;amp;Nr=DataType%3ACarAdvert&amp;amp;Nn=15&amp;amp;N=221&amp;amp;Ns=P_LastUpdate%7C1"&gt;AA Carfair&lt;/A&gt;. It is based on the Auto Trader back-end and is built completely from the ground up again using&amp;nbsp; &lt;A href="http://www.asp.net/mvc/" mce_href="http://www.asp.net/mvc/"&gt;ASP.NET MVC&lt;/A&gt;, &lt;A href="http://weblogs.asp.net/scottgu/archive/2008/09/28/jquery-and-microsoft.aspx" mce_href="http://weblogs.asp.net/scottgu/archive/2008/09/28/jquery-and-microsoft.aspx"&gt;jQuery&lt;/A&gt; and Silverlight Video.&lt;/P&gt;
&lt;P&gt;&lt;A href="http://aacarfair.co.nz/Search/BrowseResults?Nea=1&amp;amp;Nr=DataType%3ACarAdvert&amp;amp;Nn=15&amp;amp;N=221&amp;amp;Ns=P_LastUpdate%7C1" mce_href="http://aacarfair.co.nz/Search/BrowseResults?Nea=1&amp;amp;Nr=DataType%3ACarAdvert&amp;amp;Nn=15&amp;amp;N=221&amp;amp;Ns=P_LastUpdate%7C1"&gt;&lt;IMG style="BORDER-BOTTOM: 0px; BORDER-LEFT: 0px; DISPLAY: inline; BORDER-TOP: 0px; BORDER-RIGHT: 0px" title="bentley (500x369)" border=0 alt="bentley (500x369)" src="http://blogs.msdn.com/blogfiles/nigel/WindowsLiveWriter/ACPMediaDevelopmentLeadsToPureDirection_B6AE/bentley500x369.jpg" width=403 height=298 mce_src="http://blogs.msdn.com/blogfiles/nigel/WindowsLiveWriter/ACPMediaDevelopmentLeadsToPureDirection_B6AE/bentley500x369.jpg"&gt;&lt;/A&gt;&lt;/P&gt;
&lt;P mce_keep="true"&gt;&amp;nbsp;&lt;/P&gt;
&lt;P&gt;The guys have chosen to form a new company specialising in Silverlight development called &lt;A href="http://puredirection.co.nz/" mce_href="http://puredirection.co.nz/"&gt;Pure Direction&lt;/A&gt; which has just became a NZ &lt;A href="http://www.microsoft.com/bizspark/" mce_href="http://www.microsoft.com/bizspark/"&gt;BizSpark start-up&lt;/A&gt;, best of luck for your new venture and I look forward keeping up with your new developments.&lt;/P&gt;
&lt;P&gt;&lt;A href="http://puredirection.co.nz/" mce_href="http://puredirection.co.nz/"&gt;&lt;IMG style="BORDER-RIGHT-WIDTH: 0px; DISPLAY: inline; BORDER-TOP-WIDTH: 0px; BORDER-BOTTOM-WIDTH: 0px; BORDER-LEFT-WIDTH: 0px" title="Pure Direction" border=0 alt="Pure Direction" src="http://blogs.msdn.com/blogfiles/nigel/WindowsLiveWriter/ACPMediaDevelopmentLeadsToPureDirection_B6AE/Arrows%5B1%5D_3.png" width=240 height=161 mce_src="http://blogs.msdn.com/blogfiles/nigel/WindowsLiveWriter/ACPMediaDevelopmentLeadsToPureDirection_B6AE/Arrows%5B1%5D_3.png"&gt;&lt;/A&gt;&lt;/P&gt;&lt;img src="http://blogs.msdn.com/aggbug.aspx?PostID=9587243" width="1" height="1"&gt;</description><category domain="http://blogs.msdn.com/nigel/archive/tags/ASP.NET/default.aspx">ASP.NET</category><category domain="http://blogs.msdn.com/nigel/archive/tags/events/default.aspx">events</category><category domain="http://blogs.msdn.com/nigel/archive/tags/silverlight/default.aspx">silverlight</category><category domain="http://blogs.msdn.com/nigel/archive/tags/ACP/default.aspx">ACP</category><category domain="http://blogs.msdn.com/nigel/archive/tags/EFAS/default.aspx">EFAS</category></item></channel></rss>