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Unified Communications in Retail from Clarity Consulting
  Excellent demo of a fully Hosted Customer Interaction Management Platform from Clarity Consulting: http://connect.claritycon.com/ Read More...

by shishirs | 0 Comments

Market Basket Analysis Using Excel 2007 & SQL Server 2008
Impulse buying can account for a significant percentage of all supermarket purchases (I've seen different research reports peg it between 20% to 60%. One of the latest reports puts it closer to 20% See article ). Market Basket Analysis enables retailers Read More...

by shishirs | 1 Comments

Reducing Paper usage at the Store
I have been exploring several solutions that would enable retailers to reduce the usage of paper at the store level. Retailers can opt in for several solutions that include Digital Receipts, Digital Coupons, Digital Shopping Lists and so on. I've seen Read More...

by shishirs | 1 Comments

Microsoft Retail Experience Center Video
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by shishirs | 1 Comments

AT&T and Microsoft Surface
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by shishirs | 1 Comments

Connecting the Physical World to the Digital World using Tags
I usually prefer researching information about products on my PC at home to delve through the details, comparisons and customer reviews. However, the problem with online buying is that you don't get to touch and feel the product like you do when you walk Read More...

by shishirs | 2 Comments

RFID to Improve Customer Service
I just read an interesting blogpost by Jose Feromoso about Hollola in Finland and how they use RFID to provide a great shopping experience. Sensors pick up the RFID as soon as a product is taken off the shelf. Screens in the fitting room bring up the Read More...

by shishirs | 1 Comments

More on Proximity Marketing
I just got an email from Matt Gaines of ACE Marketing & Promotions Inc pointing me to some exciting stuff that they are working on in the Proximity Marketing Space. Ace Marketing & Promotions,  today announced that the Company has partnered Read More...

by shishirs | 2 Comments

Proximity Marketing
Retailers have been exploring several technologies for proximity marketing within the retail store. This has ranged from using Text Messaging to using RFID. I came across an interesting technology (Thanks Marty :) ) that I thought bypasses the challenges Read More...

by shishirs | 21 Comments

Interesting WPF Project for Retail by Conchango
Here is an interesting consumer application that Conchango built for Retail customers. Watch the video from Channel 9: Conchango and the Tesco project Read More...

by shishirs | 1 Comments

NRF 98th Annual Convention & EXPO
The Convention is open January 11-14 and the EXPO Hall Floor and DESiGN STUDiO January 12-13. Registration is open at : LINK Now Reading : Competing on Analytics (Excellent book on understanding the power of analytics in business) Read More...

by shishirs | 1 Comments

Office Web Applications
First Look: Office 14 for Web Watch Antoine Leblond, Senior VP of Office Productivity and Chris Bryant, Group Product Manager demonstrate Office 14 for the Web. Read More...

by shishirs | 1 Comments

Social Shopping
Shopping is a social activity and more and more retailers are realizing that they need to embrace social computing (or the “groundswell” as explained in an excellent must-read book by the same name by Charlene Li and Josh Bernoff ). Offline, Read More...

by shishirs | 1 Comments

Self Checkout vs Registers
As we explore more efficient ways for the customer to be in and out of the store as quickly as possible without losing out on customer touch, customer centricity and cross-selling we have been looking at several technologies for self-checkout ranging Read More...

by shishirs | 0 Comments

Creating SMS Campaigns
I tried out Tagga.com today and think its a neat little application for creating quick SMS campaigns. You can tag items in the physical world and create badges like the one you see alongside and have people text in a key word for more details. For instance, Read More...

by shishirs | 1 Comments

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