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Connecting the Physical World to the Digital World using Tags
I usually prefer researching information about products on my PC at home to delve through the details, comparisons and customer reviews. However, the problem with online buying is that you don't get to touch and feel the product like you do when you walk Read More...

by shishirs | 2 Comments

More on Proximity Marketing
I just got an email from Matt Gaines of ACE Marketing & Promotions Inc pointing me to some exciting stuff that they are working on in the Proximity Marketing Space. Ace Marketing & Promotions,  today announced that the Company has partnered Read More...

by shishirs | 2 Comments

Proximity Marketing
Retailers have been exploring several technologies for proximity marketing within the retail store. This has ranged from using Text Messaging to using RFID. I came across an interesting technology (Thanks Marty :) ) that I thought bypasses the challenges Read More...

by shishirs | 21 Comments

Office Web Applications
First Look: Office 14 for Web Watch Antoine Leblond, Senior VP of Office Productivity and Chris Bryant, Group Product Manager demonstrate Office 14 for the Web. Read More...

by shishirs | 1 Comments

Creating SMS Campaigns
I tried out Tagga.com today and think its a neat little application for creating quick SMS campaigns. You can tag items in the physical world and create badges like the one you see alongside and have people text in a key word for more details. For instance, Read More...

by shishirs | 1 Comments

Tacit Knowledge and the Wisdom of Crowds
Store Associates in specialty retailers are sometimes challenged in finding quick answers to customer questions about products. They need a quick way to find information. Search capabilities that can be accessed easily using kiosks and mobile devices Read More...

by shishirs | 1 Comments

Supermarket of the Future (from BBC)
A German supermarket is encouraging customers to scan and ring up their shopping using mobile phones, and check out without the help of a cashier. It is one of the number of innovations at the new "Future Store" - as Steve Rosenberg discovered Read More...

by shishirs | 1 Comments

Microsoft Retail Future Vision (Video)
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by shishirs | 1 Comments

Sheraton Hotels & Resorts Partners With Microsoft to Keep Guests Connected on the Road
Sheraton Hotels & Resorts and Microsoft Corporation partner up to implement products and services at the “Link @ Sheraton,” its signature communications hub rolling out in Sheraton lobbies this year. Details Read More...

by shishirs | 0 Comments

Flash SSD could revolutionize tech in Retail
One of the big challenges about using UMPCs and Tablet PCs to empower Store Managers on the store floor has been battery life and weight of the devices. I was reading about Flash SSDs and certainly feel that it could be the begining of increased application Read More...

by shishirs | 1 Comments

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