The Silverlight Advertising Creation Kit
The Silverlight product team has just release some additional material for advertisers: the Silverlight Advertising Creation Kit. This download includes a whitepaper and samples that describe and demonstrate several aspects of creating ads using Silverlight 2, including:
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Creating Polite Ads
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Tracking Actions
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Ad synchronization
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clickTAG Support
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Expanding Ads
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Optimization Techniques
This material is targeted toward designers, and provides step-by-step instructions so that no previous knowledge of Visual Studio, Expression Blend, or Silverlight is required. It supplements the previously-released Silverlight Ad Publishing and Serving Guide.
You might also be interested in the following session videos from the recent Mix '09 conference:
