Can IT Pros play, too?
When more than one person whose opinion I respect asks me a "silly" question, I have to reevaluate my assessment of "silly." So...
Yes.
IT Pros can play, too. It's in the Official Contest Rules™. I promise. There are no restrictions on the kinds of deliverables that you can check into CodePlex and submit as a contest entry (although they do have to be in English or a facsimile thereof so that we can judge them fairly).
Don't expect just any old junk to win, though! The SQL Rangers have pretty high standards.
I sort of understand where the question comes from, since we talk about "community applications" and "tools and utilities" a lot, but... I have a pretty promiscuous definition of "application" and "utility"and "tool." (You, on the other hand, have a dirty mind. I see what you're thinking there!)
IT Pros who support SQL Server and don't feel like writing "code" can still create a CodePlex project to house design templates, best practice documents, operational checklists, performance tuning methodologies, etc. One of the most common things that I was asked for when I was out in the field was operational guidance, step-by-step installation documents, etc. Don't forget to submit The Survey™, too! Your entry won't count without a matching CodePlex project.
Even a collection of SQL Server 2008 upgrade war stories might be a fun entry...