Tuesday at CES
Tuesday was another great day for the Surface team n the Microsoft booth at CES. Because of the reworked the flow of the booth overnight to better accomodate the crowds it felt less packed and we seemed to have more room to breath. Nonetheless it was still crazy busy as folks lined up to touch Surface and learn more about what's possible.
Here's Derek Sunday (sorry for the cameraphone quality, it's all I had at the time), one of our PM's, showing off Surface...
We continued to show off our new product customization scenario, the same one Bill demoed in his keynote. It's proving to be quite popular with folks.
We believe that Microsoft Surface will revolutionize the way that consumers shop in a retail environment by letting them put their own unique imprint on their purchases. The product customization demo solves clear pain points in typical shopping experience (or in the case of the demo, purchasing and customizing a new snowboard)…you are likely overwhelmed by choices when customizing/personalizing your board, it’s hard to visualize, tough to share with others, you can’t really take the custom design with you. By taking advantage of some of the unique attributes (object recognition, direct interaction, multi-touch, and gestures) that Surface has to offer I believe we’ll greatly improve the shopping experience.
In the press tent, we met with the good folks at Popular Science and they awarded Surface a "Best of What's New" award. Here's our GM, Pete Thompson, accepting on behalf of the team...
More from the show tomorrow...
Cheers,
K Robert Warnick
