Microsoft Dynamics Partner Community Blog

Microsoft Dynamics Partner Events, Information and Tips

  • Microsoft Dynamics Partner Community Blog

    President Bill Clinton Headlines WPC as Guest Speaker


    As announced yesterday, President Bill Clinton, Founder of the William J. Clinton Foundation and 42nd President of the United States, is the official WPC 2010 guest speaker presenting "Embracing our Common Humanity" on Wednesday, July 14. Additional information passed along by the WPC team...

    WPC 2010 Keynote Guest Speaker Bill Clinton: "Embracing our Common Humanity"

    During the Microsoft Worldwide Partner Conference 2010, over 10,000 Microsoft partners and employees will convene in Washington, D.C. to hear from Microsoft key executives and presidents, as well as brainstorm innovative solutions in the IT sector to boost global economy and connectivity. This year, they will have the unique opportunity to be inspired by President Bill Clinton.

    President Bill Clinton served the United States of America for eight years during a time of unprecedented prosperity and change. Now, President Clinton is a powerful voice for progress as he shares his unique insights and observations with audiences around the world. President Clinton’s public speeches describe the challenge of globalization, emphasize our growing interdependence, and point the way toward a common future based on shared goals and values.

    President Clinton’s Foundation:

    The William J. Clinton Foundation was founded by President Bill Clinton with the mission to strengthen the capacity of people in the United States and throughout the world to meet the challenges of global interdependence. Today the Foundation works around the world to improve lives through several initiatives:

    • The Clinton HIV/AIDS Initiative (now the Clinton Health Access Initiative, a separate nonprofit organization) is helping 2 million people living with HIV/AIDS access lifesaving drugs.
    • The Clinton Climate Initiative, the Clinton Hunter Development Initiative, and the Clinton Giustra Sustainable Growth Initiative -- are applying a business-oriented approach worldwide to fight climate change and develop sustainable economic growth in Africa and Latin America.
    • The Clinton Global Initiative brings together global leaders to devise and implement innovative solutions to some of the world’s most pressing issues.
    • In the U.S., the Foundation is working to combat the alarming rise in childhood obesity through the Alliance for a Healthier Generation, and is helping individuals and families succeed and small businesses grow.

    We are very excited to welcome you and President Bill Clinton to WPC 2010 in July.

    We look forward to seeing you there.


    Microsoft Worldwide Partner Conference 2010 Team

    This year's conference is selling out fast. Be sure to visit Digital WPC to register today!


  • Microsoft Dynamics Partner Community Blog

    Congratulations to our 2011 Microsoft Dynamics President's Club and Inner Circle Members!


    The results are in! Come celebrate our President’s Club, Inner Circle and Award winners and finalists at the 2011 Microsoft Dynamics Recognition Events at WPC 2011. President’s Club and Inner Circle winners and award finalists have been invited to the winners reception which is invitation only. All other partners should plan to join the recognition event and Microsoft Dynamics Celebration.

    Visit PartnerSource for a complete list of partners achieving President’s Club and Inner Circle.

    Schedule for Wednesday, July 13

    • 7:30–8:30 PM – President’s Club and Award Winner Reception – by invitation only
    • 8:30–9:30 PM – Global Recognition Event – open to all Microsoft Dynamics partners
    • 9:30 PM–12:00 AM – Microsoft Dynamics Celebration – open to all Microsoft Dynamics partners

    Please RSVP to attend these activities. For more information and to RSVP, download the "Overview 2011 Microsoft Dynamics Recognition Events document" found on PartnerSource.

    The 2011 Partner Recognition Program for Microsoft Dynamics recognizes our top Microsoft Dynamics partners for their exceptional FY11 performance.


  • Microsoft Dynamics Partner Community Blog

    Want to drive profitable growth in your business? The Microsoft Dynamics Master VAR Program may be just the ticket.


    We are pleased to announce the launch of the Microsoft Dynamics Master VAR program. This program provides a unique opportunity for partners to align with a well-capitalized, growth-oriented Microsoft Dynamics partner that has been selected by Microsoft as a Master VAR. Partners that choose to work with a Master VAR will be able to leverage centralized marketing, support, operations and training at the Master VAR level thereby reducing costs and accelerating sales. This program is the only channel collaboration model that is officially endorsed by Microsoft and it is currently only available in the United States.

    Program Benefits

    Jeff Edwards 2009 01Factors such as the economy, shifts in customer buying behavior and disruptive innovation like the cloud have forced customers and partners to rethink their strategies. The Master VAR program enables partners to work together to face these challenges. By consolidating difficult-to-scale activities and pooling resources, Master VARs and their associated Sales Affiliates can collaborate to compete more effectively and efficiently. Meanwhile, since Sales Affiliates remain independent businesses, they can retain their entrepreneurial spirit, their leadership and the customer relationships that are the cornerstone of their success.

    Sales Affiliates benefit by leveraging shared resources as well as broad expertise available across the Master VAR’s Sales Affiliate network. This frees up resources and enables Sales Affiliates to focus on what they do best, whether it’s sales, technical services, or managing customer relationships.

    Next steps

    Master VAR candidates are currently being evaluated and will be announced shortly. Their contact information will be made available for partners interested in pursuing collaboration opportunities. If you are interested in working with a Master VAR or have questions, please review “What It Means for You” (must be a current Microsoft Dynamics partner to access).

    If you are interested in becoming a Master VAR, you must meet the following criteria:

    • Operating capital of no less than US $1,000,000
    • No less than US $500,000 in gross license revenue recognized by Microsoft in the previous 12 month period as a result of your SPA
    • A 90% or greater BREP revenue recapture rate in the previous 12 month period
    • Additional criteria and ongoing requirements as outlined in the Master VAR Addendum to the SPA
    • Please review the Master VAR evaluation and enrollment process for more details (must be a current Microsoft Dynamics partner to access)

    If you have additional questions on participating in the program, please email:

    Jeff Edwards
    Director of Channel Strategy, Microsoft Business Solutions
    Microsoft Corporation

  • Microsoft Dynamics Partner Community Blog

    New FY12 Offers Available for New & Existing Microsoft Dynamics ERP Customers


    Over the last two years, we’ve worked closely with many of you to launch game changing offers that have proven to aggressively increase our presence in the market place and revenue with great results for both Microsoft and Microsoft Dynamics partners.

    Based on extensive partner feedback, we are now pleased to announce two new game-changing offers that seek to aggressively reinvigorate ERP new business growth (Give me 5 Offer) and enable partners to drive additional license revenue by unlocking the power of Business Ready Licensing (BRL) to their Module Based Licensing (MBL) existing customers (LMT Offer). Additionally, Microsoft is also launching a substantial partner incentive to ensure we are rewarding partners for driving results. 

    Please refer to PartnerSource links below for full details and the complete terms and conditions for each of the offers, however, below are a few quick details and actions you can take right away.

    New Customer Volume ERP FY12 SMB Offer – ‘Give Me 5’

    What’s the Offer?

    • Five Users for $3000 (Microsoft Dynamics GP, Microsoft Dynamics NAV, Microsoft Dynamics SL; Advanced Management or Business Essentials)
    • Available October 3, 2011 – June 22, 2012
    • Standard 1-yr BREP required (at 5-user list price)
    • For new customers not having previously licensed a Microsoft Dynamics ERP product
    • Once per customer
    • Additional details on this offer may be found on PartnerSource

    What’s New with this Offer?

    • Available for 9 months, which will enable partners to leverage the offer in marketing activities
    • Substantial partner incentive available to reward partners for driving volume in SMB

    Why this Offer?

    • Reinvigorate ERP new business growth and drive partner productivity
    • 3for$1 and Buy 1 Get 3 proved aggressive offers drive market share
    • Partner feedback themes:
      • Consistency across products
      • Offer Simplicity
      • Help partners compete in every deal and close deals quickly
      • Make offers available longer to give partners a chance to integrate them into their activities

    What’s the Partner Incentive?

    • Substantial incentive for partners to drive SMB Volume results
    • Available based on qualifying customer adds first licensed October 3, 2011 – June 22, 2012
    • Paid by end of August 2012 in form of a rebate check based on qualifying SMB customer adds:
      • 20-29 Adds: $25K
      • 30-39 Adds: $35K
      • 40-49 Adds: $45K
      • 50+ Adds: $60K
    • To help us drive results in time for midyear, there is also a FY12 Q2 Kicker Rebate: $5K for partners who drive 10+ qualifying customer adds with the offer during FY12 Q2 (December 2011) as long as those partners also get to 20+ qualifying customer adds by the end of the campaign term.

    Please see the full details for the offer and the partner incentive on PartnerSource.

    Existing Customer Volume ERP FY12 Offer – ‘LMT Offer’

    What’s the Offer

    • MBL transition to BRL for discounted License Model Transition (LMT) fees (Microsoft Dynamics GP,  Microsoft Dynamics SL, Microsoft Dynamics NAV):
      • $500 per user (no minimum) 
      • $25K maximum  <200 users
      • >200 users - contact your Partner Account Manager (PAM)
    • Valid October 1, 2011 – December 22, 2011
    • Some limitations apply; please see the full offer details on PartnerSource.

    Why this Offer?

    • Will greatly increase % of customers on Business Ready Licensing
    • Remove the LMT $10k minimum barrier for smaller customers & cost for customers with high user counts
    • Invigorate ERP existing customer license growth, drive partner and customer engagement

    Partner Benefits

    • Existing customer (EC) license growth will count towards all up Microsoft Partner Network license targets
    • Services revenue
    • Customers who do an LMT tend to spend more in subsequent years following leading to stickier and more satisfied customers

    Top Things Partners Can Do Right Away:

    1. Learn more about the offers by reviewing the PartnerSource links and by checking out the Give Me 5 and Grow Your Business customer sites (Note: Customer sites updated by 10/7/2011); Additional communications around the LMT offer from the EC Partner Update will be sent commencing October 3 with details on EC webcasts, customer communications and collateral.
    2. Connect with stalled prospects. Proactively reach out to your list of prospects who have put off buying decisions.  Offers this significant may be the compelling event that gets them over the edge.
    3. Include the offers in your marketing activities and consider new marketing activities. Be sure to integrate the offers into all of your communication mediums to help stir up excitement, including your social media channels. A Partner Offer Marketing Guide will be available in PartnerSource by October 12.
    4. Attend the October Road to Repeatability Rally Group, which will focus on offers & marketing.
    5. Attend Interactive MicroSessions (IMS) being held in October.

    NOTE: When placing orders made under these offers, be sure to include the appropriate Promo Code in the Notes field for tracking:

    • For the FY12 ERP SMB Offer – ‘Give Me 5’, use Promo Code 1577
    • For the LMT Offer, user Promo Code 1575

    To Promote the Offers We’re Also Doing The Following:

    • Creating a customer-facing offer launch portal (for Give Me 5)
    • Incorporating the offers into our social media channels
    • Driving aggressive to-customer/to-prospect demand gen
    • Ensure offers appear at every point of connection with relevant and prospects & customers
    • Working to ensure launch of offers Worldwide to build even more momentum

    We’re extremely excited about our opportunity here and want to help you take full advantage of these promotions to increase profitability and deliver value to your customers. 

    As always, if there is anything we can do to assist you, or should have any questions please don’t hesitate to reach out.  Your Microsoft representatives will be following up with you in the next day or two to discuss in more detail and how you can best leverage the offer to grow your business.

    Thank you!

    Kristi Hofer
    National Microsoft Dynamics ERP Channel Manager
    U.S. Microsoft Dynamics

  • Microsoft Dynamics Partner Community Blog

    Congratulations to our 2013 Microsoft Dynamics President's Club and Inner Circle Members!


    This is always an exciting time as we enter a new fiscal year and extend a massive congratulations to all of our FY13 Inner Circle and President’s Club partners for a very successful year.

    The Microsoft Dynamics Inner Circle represents an elite group of the most strategic Microsoft Dynamics partners from around the globe, with sales achievements that rank them in the highest echelon of the Microsoft Dynamics global network of partners. These partners are recognized for their exceptional overall company performance in delivering valuable solutions to Microsoft Dynamics customers.

    Microsoft Dynamics President’s Club honors high-performing Microsoft Dynamics partners with a commitment to customers reflected in their business success and growth.

    A list of the 2013 Microsoft Dynamics Inner Circle award winners can be found here.

    A list of the 2013 Microsoft Dynamics President’s Club award winners can be found here.

    Again, congratulations, and enjoy this recognition for remarkable performance!


  • Microsoft Dynamics Partner Community Blog

    Microsoft Dynamics AX Fast TrAX Training – January-April 2012 Schedule


    I know many of you are highly anticipating the early 2012 Microsoft Dynamics AX Fast TrAX training schedule, so we wanted to proactively share this announcement to ensure you can register and plan your travel accordingly.

    Focusing on certification preparation in addition to hands on experience these courses will help build the initial muscle for a successful consultant on the Microsoft Dynamics AX solution. This coupled with mentorship within your organization will set consultants and developers on the road to being successful and contributing to your organization’s bottom line.

    The target audience for these trainings is NEW Microsoft Dynamics AX Consultants and Developers with no previous Microsoft Dynamics AX experience.

    Register for one of the following tracks – Consultant or Developer. All classes are held on the Microsoft Fargo Campus.

    Act now as these courses fill quickly!


  • Microsoft Dynamics Partner Community Blog

    Master VARs Selected to Fuel Growth for Microsoft Dynamics Resellers


    We are excited to welcome SBS Group, Socius and Tribridge to the Microsoft Dynamics Master VAR program. These three partners best exemplify the qualities we are looking for in Master VARs. Each has a strong reputation within the Microsoft Dynamics ERP channel, a proven ability to drive growth and a commitment to the small and medium sized business (SMB) customer segment.

    But what truly separates these partners from a very competitive group of applicants to this program is their ability – and desire – to deliver value to their Sales Affiliates. SBS, Socius and Tribridge have all been involved in various alliances and partnership programs long before the Master VAR program was even conceived. They have collaboration in their DNA. This gives us confidence that they have what it takes to create win-win relationships within the Microsoft Dynamics ERP channel.

    Early Feedback

    Jeff Edwards 2009 01After formally announcing the Master VAR program in September, we had the opportunity to gather feedback from numerous partners. Many partners expressed a great deal of interest in the program and have been looking forward to starting conversations with Master VARs.

    However, in the course of gathering this feedback, it became clear that there are a few common misconceptions about the Master VAR program that we’d like to address.

    We have heard concerns that the selection of the Master VARs favored large partners at the expense of smaller partners. Although Master VARs are required to meet minimum revenue and operating capital requirements, the intention was not to preclude smaller partners from participating, but instead to ensure that Master VARs have the financial resources to invest in the success of their Sales Affiliates. The Master VAR program is designed to help smaller partners achieve their business goals, and we conducted an evaluation process to find Master VARs that have the resources required to achieve that objective.

    In addition, contrary to some rumors, aligning with a Master VAR is in no way mandatory. No partners will be forced to participate in the Master VAR program. The Master VAR program was introduced to provide greater choice for our Microsoft Dynamics ERP partners. We will continue to do everything we can to support partners focused on growth, whether they want to grow organically or explore an alternative option such as affiliation with a Master VAR.

    Next steps

    We strongly encourage Microsoft Dynamics GP, Microsoft Dynamics NAV and Microsoft Dynamics SL partners interested in learning more about these Master VARs to reach out to them directly – contact information is below and on PartnerSource. For partners that would prefer to weigh their options before initiating discussions with a Master VAR, we have briefed a number of third-party consultants on the program and have posted their contact information on PartnerSource as well.

    Additionally, we are hosting a webinar on November 18, 2011 at 10:00 AM PST to provide our partners the opportunity to hear from these Master VARs directly. Each will provide an overview of their company and specific details about their unique program, including their value proposition to Sales Affiliates, their targeted Sales Affiliate profile, and how to begin working together. You can register for this webcast by clicking here (must be a current Microsoft Dynamics partner to access).

    For many of our partners, we believe the Master VAR program will provide a welcome and accessible path to growth. SBS, Socius and Tribridge are uniquely positioned to help those partners grow.

    SBS Group:

    If you have additional questions, please email:

    Jeff Edwards
    Director of Channel Strategy, Microsoft Business Solutions
    Microsoft Corporation

  • Microsoft Dynamics Partner Community Blog

    HURRY: Spots Limited at Exclusive Leadership Event: eXtreme Summit



    PJENSEN headshotIf you haven’t reserved one of the limited spots available at the exclusive eXecutive Summit, don’t wait another minute; register today. This first ever eXtreme Summit is an executive forum being held at eXtremeCRM 2012 Las Vegas. It’s designed to address important challenges facing any business owner or executive leader who is looking to substantially grow their Microsoft Dynamics CRM practice.

    At the exclusive eXecutive Summit, you will have private access to Microsoft senior leaders and industry expert keynote speakers, enabling you to build relationships and dive deeper into the topics and issues presented in their opening keynotes. Be prepared to directly discuss your key issues and challenges with:

    • Paul Greenberg, CRM Industry Analyst, Influencer, Best-Selling Author, and Blogger
    • Seth Patton, Senior Director, Microsoft Dynamics CRM Product Marketing
    • Craig Dewar, Director, Microsoft Dynamics CRM Product Management
    • Connor Marsden, Director, Microsoft Dynamics CRM, US
    • Peter A. Jensen, Director, US Microsoft Dynamics, Partner Channel Programs
    • Terrence Abrahams, Director, Microsoft Dynamics CRM Partner Strategy
    • Bonnie Robertson, Principal, The Robertson Group

    Plus, in small group settings, you’ll gain real-world insights on strategic business topics from other successful CRM partners, including:

    • Jason Ambrose, executive leader, formerly with Appirio, Avanade and Ascentium
    • Peter Chase, Founder and Executive Vice President, Scribe Software
    • Mike Gillis, Senior Vice President, Microsoft Global Alliance, Hitachi Consulting
    • Barry Givens, Director of Product Management for CRM, Avanade
    • Nikhil Hasija, Founder, azuqua
    • Gillian Martin, Partner, BDO Canada
    • Chad McClure, CRM Practice Manager, Tribridge
    • Mike Rogers, Vice President, Business Development and Marketing, Customer Effective
    • Julie West, President and Chief Operating Officer, WennSoft
    • Yacov Wrocherinsky, Founder and CEO, Infinity Info Systems

    There is a great line-up of strategic business topics being discussed. Check out the agenda for more information.

    eXecutive Summit registration includes access to the private eXecutive Summit meetings plus full access to eXtremeCRM 2012 Las Vegas (keynotes, concurrent sessions, partner receptions, and Expo Village). eXecutive Summit attendees are also invited to a private dinner with the summit speakers and other Microsoft executives on Sunday, September 30, from 7 to 9 p.m.

    eXecutive Summit is designed for partners like you who are experiencing success and want to take it to the next level. It is THE KEY platform in practice development for Microsoft Dynamics CRM partners. Register today!

    Peter A. Jensen
    Director, US Microsoft Dynamics, Partner Channel Programs

  • Microsoft Dynamics Partner Community Blog

    Microsoft Dynamics AX 2012 Product Release Training Web Seminars


    The Microsoft Dynamics AX partner readiness team is pleased to offer a web seminar series highlighting the new features in Microsoft Dynamics AX 2012.

    According to the team, these web seminars have been produced by Partner Technical Services and are available via the Microsoft Dynamics AX 2012 Learning Plans on PartnerSource and the Partner Learning Center (PLC). Each web seminar includes a downloadable Workbook for additional learning. Courses range from 60 minutes to 90 minutes, with time specified in the PLC course description. Please check PartnerSource as new courses will be added regularly.

    At the end of each course, we have provided additional information on the Microsoft Partner Network (MPN) benefit Partner Technical Services. After viewing the course, if you have additional questions regarding the training, they can utilize their Partner Advisory Hours for assistance to engage a Microsoft Services Specialist. Through the Partner Technical Services offering, Partner Advisory Hours are allocated to your organization based on membership/competency level. For more information on the Partner Technical Services benefit please sign into the Microsoft Partner Network.

    For readiness direction on Microsoft Dynamics AX 2012, please see the Microsoft Dynamics AX 2012 role tailored learning plans.

    Course Titles

    • Microsoft Dynamics AX 2012 Organizational Model
    • Microsoft Dynamics AX 2012 Development
    • Microsoft Dynamics AX 2012 Supply Chain Management
    • Microsoft Dynamics AX 2012 Global Address Book
    • Microsoft Dynamics AX 2012 Financials Management

    For more information regarding the upcoming release of Microsoft Dynamics AX 2012, visit the launch portal on PartnerSource.


  • Microsoft Dynamics Partner Community Blog

    Microsoft Dynamics AX 2012 Sales and Marketing Materials


    Last week, I mentioned the various technical and non-technical learning plans available for Microsoft Dynamics AX 2012. Here is another great page of resources you’ll want to add your favorite websites!

    The Sales and Marketing Materials are designed to communicate the value proposition and unique selling proposition to customers throughout the sales process. The following materials are available or will become available during the Microsoft Dynamics AX 2012 launch:

    • Brochures and Product Guide
    • Presentations
    • Fact Sheets
    • White Papers
    • Case Studies
    • Selling Tools
    • Upgrade Materials
    • Event in a Box Materials

    Visit PartnerSource to review the complete list of materials, including the expected availability.

    Make sure to visit the Microsoft Dynamics AX 2012 partner launch portal for ongoing updates and resources.


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