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ABOUT THE BLOGGER
Barb EdsonGeneral Manager, Marketing and Business Development
Barb Edson is the general manager of the Windows Embedded Marketing and Business Development Group at Microsoft Corp. Since joining the group in 2010, she has been responsible for the product management, marketing, business development and partner alliances for each of the flexible, powerful Windows Embedded platforms. Under her leadership, the team has launched a range of new initiatives to increase the business opportunity for OEMs and create solutions that meet enterprise requirements for line-of-business devices that are interoperable, compatible and differentiated. In recent months she has led the expansive launch of the industry wide Intelligent Systems initiative.
Posted By Barb EdsonGeneral Manager, Marketing and Business Development
One of the most exciting parts of the job for us here at Windows Embedded is learning about innovative, real-world applications of our technology. These applications always drive business forward with incredible access to new operational intelligence; often, there’s a truly human side to the story, too, and that’s one reason we’re particularly interested in the Autolib’ car-sharing solution in and around Paris.
We recently profiled Autolib’s cutting-edge solution on the Windows Embedded News Center; today, I’m pleased to share with you a video of the Autolib’ system our team shot in Paris. It’s a vivid reminder of how Microsoft and Windows Embedded technology can have a positive impact on daily life — here, by relieving traffic congestion and pollution, and giving millions of Parisians a better way to get where they’re going. The Paris program is so successful that it’s expanding to the U.S.; it’s just been announced that the solution’s developer is planning to launch a similar Windows Embedded-based solution in Indianapolis, some time in late 2014.
Comments Intelligent Systems
This week marks a major milestone for Windows Embedded and intelligent systems. Microsoft Windows Embedded’s senior product manager David Wurster has details.
The day is finally here: Windows Embedded 8 products are generally available, and our OEM partners can start shipping their Window 8-based edge devices to customers. Bringing Windows Embedded 8 to edge devices is an important milestone as the role of edge devices and intelligent systems continue to transform the way business gets done.
On March 20, we announced the immediate availability of Windows Embedded 8 Standard and Pro to our OEM partners, and that Windows Embedded 8 Industry will be available to OEMs the week of April 1 (no joke). Enterprise customers will have the ability to add additional functionality to their edge devices through Volume Licensing starting July 1.
Comments Windows Embedded Standard
Recently, I joined our partners at Ford for the European launch of Ford SYNC with MyFord Touch at the IFA consumer electronics show in Berlin.
At IFA Ford announced that this version of Ford SYNC—which includes a touchscreen interface—will be coming to Europe in 2013 in the Ford Focus Electric.
While I was at the conference I participated in a roundtable discussion with Ford and a few other industry experts to discuss the future of the connected car. The connected car focuses on how the vehicle experience can be enhanced when you integrate internet connectivity, data, and new user interface technologies like speech and touch.
The subject of the connected car is especially near and dear to us in Windows Embedded – and not only because Ford SYNC is built on the Windows Embedded Automotive software platform. When we talk about intelligent systems as the evolution of the embedded device market, it’s exciting to see how this is affecting the automotive industry.
Comments Windows Embedded Automotive
My colleague Werner Reuss recently got to showcase some game-changing new embedded solutions for the manufacturing industry at the annual SPS IPC Drives technology event in Nuremburg, Germany. Werner is the Windows Embedded business lead for Germany and Eastern Europe; here, he shares his impressions of the show.
For the 23rd year in a row, over 55,000 manufacturers, engineers, developers, designers, exhibitors and even the general public (!) attended SPS IPC Drives in Nuremburg this week, Europe’s leading trade show for electric automation.
While I’ve been to the show before with Microsoft, this was my first time with Windows Embedded, a group I joined just this past summer from Microsoft Germany’s Server & Tools business. I was fortunate to join the team at such a significant point in its growth here in Europe.
Businesses now have one year to migrate off of Windows XP; Microsoft will end support for the platform in April, 2014 including Windows XP Professional for Embedded Systems. Windows Embedded product manager Cuong Pham explains the efficiency and security benefits of migrating to a modern Windows platform.
As my colleagues over at Windows are reminding companies today, Windows XP’s support will end in April 2014, and businesses are moving to modern platforms like Windows 7 and Windows 8.
From our perspective, that means that support is ending for Windows XP Professional for Embedded Systems in 2014, too. (Windows XP Embedded will be supported through 2016; please see Microsoft Support Lifecycle for more information on support for other Windows Embedded platforms.) Businesses moving to modern platforms need industry devices such as thin clients, point of service (POS) devices, kiosks, digital signs, medical devices, automation devices and more, and expect them to be easy to deploy and manage based on familiarity, common tools, and integration with enterprise and IT assets. OEMs have the opportunity to build industry devices on Windows 7 and Windows 8 platforms using Windows Embedded 7 and Windows Embedded 8:
Windows Embedded Standard