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ABOUT THE BLOGGER
Barb EdsonGeneral Manager, Marketing, Cloud & Enterprise
Barb Edson is a general manager of the Cloud & Enterprise Marketing team at Microsoft, leading the Internet of Things (IoT) Industry team responsible for product and industry marketing targeting enterprise line-of-business (LOB) decision-makers with Microsoft's cloud-based business solutions for IoT.
Since joining the group in 2010, Barb has been responsible for product management, business development, marketing communications and enterprise sales across the breadth of Microsoft’s products for intelligent system solutions targeting IoT, including the recently launched Microsoft Azure Intelligent Systems Service. Under her leadership, the team launched a range of new solutions and programs for enterprises and Microsoft’s ecosystem partners to capitalize on new business opportunities provided by IoT.
Barb has been with Microsoft since 2005. She originally joined the company as the senior director of product marketing where she was responsible for the launch of Microsoft Dynamics, one of the company’s major brands. She later became the chief of staff for the Microsoft Business Division where she was responsible for overseeing its global administration and operations.
Before joining Microsoft, Barb spent more than 15 years in a broad range of senior leadership positions in marketing and product strategy for companies such as PeopleSoft Inc. and Great Plains Software.
Posted By Barb EdsonGeneral Manager, Marketing and Business Development
Businesses now have one year to migrate off of Windows XP; Microsoft will end support for the platform in April, 2014 including Windows XP Professional for Embedded Systems. Windows Embedded product manager Cuong Pham explains the efficiency and security benefits of migrating to a modern Windows platform.
As my colleagues over at Windows are reminding companies today, Windows XP’s support will end in April 2014, and businesses are moving to modern platforms like Windows 7 and Windows 8.
From our perspective, that means that support is ending for Windows XP Professional for Embedded Systems in 2014, too. (Windows XP Embedded will be supported through 2016; please see Microsoft Support Lifecycle for more information on support for other Windows Embedded platforms.) Businesses moving to modern platforms need industry devices such as thin clients, point of service (POS) devices, kiosks, digital signs, medical devices, automation devices and more, and expect them to be easy to deploy and manage based on familiarity, common tools, and integration with enterprise and IT assets. OEMs have the opportunity to build industry devices on Windows 7 and Windows 8 platforms using Windows Embedded 7 and Windows Embedded 8:
Windows Embedded Standard
This week marks a major milestone for Windows Embedded and intelligent systems. Microsoft Windows Embedded’s senior product manager David Wurster has details.
The day is finally here: Windows Embedded 8 products are generally available, and our OEM partners can start shipping their Window 8-based edge devices to customers. Bringing Windows Embedded 8 to edge devices is an important milestone as the role of edge devices and intelligent systems continue to transform the way business gets done.
On March 20, we announced the immediate availability of Windows Embedded 8 Standard and Pro to our OEM partners, and that Windows Embedded 8 Industry will be available to OEMs the week of April 1 (no joke). Enterprise customers will have the ability to add additional functionality to their edge devices through Volume Licensing starting July 1.
Comments Windows Embedded Standard
In March, we marked a major milestone for enterprises, OEMs and our entire ecosystem: the general availability of Windows Embedded 8. Today Microsoft took the second step as part of our commitment to help enterprises capitalize on Microsoft’s devices and services strategy by harnessing the power of Windows throughout intelligent systems. Now, enterprises can access specific versions of Windows Embedded 8 directly from Microsoft. The new volume licensing options for specific versions of Windows Embedded 8 offer enterprises the opportunity to upgrade their Windows Embedded software to Windows Embedded 8 Industry, seamlessly and affordably, without upgrading their devices. It also allows enterprises to unlock powerful enterprise features in their devices already running on Windows Embedded 8 Standard.
Comments Intelligent Systems
Recently, I joined our partners at Ford for the European launch of Ford SYNC with MyFord Touch at the IFA consumer electronics show in Berlin.
At IFA Ford announced that this version of Ford SYNC—which includes a touchscreen interface—will be coming to Europe in 2013 in the Ford Focus Electric.
While I was at the conference I participated in a roundtable discussion with Ford and a few other industry experts to discuss the future of the connected car. The connected car focuses on how the vehicle experience can be enhanced when you integrate internet connectivity, data, and new user interface technologies like speech and touch.
The subject of the connected car is especially near and dear to us in Windows Embedded – and not only because Ford SYNC is built on the Windows Embedded Automotive software platform. When we talk about intelligent systems as the evolution of the embedded device market, it’s exciting to see how this is affecting the automotive industry.
Comments Windows Embedded Automotive
A couple of weeks ago, at the Intelligent Systems Leadership Summit, I had a chance to catch David Wurster’s presentation on new features and functionality in the Windows Embedded 8 platform. As senior product marketing manager for Embedded, David has a great vantage point to see all of the cool things going on with Windows Embedded 8 as the new suite of products are rolled out over the next year. The following is a blog post he put together for me, so we could share those features in this space.
Over the next year, we're bringing Windows 8 to the embedded market, allowing OEMs, enterprises, developers and other partners to build devices and applications that offer a high-performance, fast, fluid experience without sacrificing any of the security and flexibility that the reimagined Windows delivers:
We’ve done a lot of work to make sure Windows Embedded 8 is ready for the world of intelligent systems. In the end, it’s all about being able to deliver the kind of rich, compelling, connected line-of-business experiences that people expect.
Much of the excitement around the new platform centers on its multi touch and ten-point touch experiences and the capabilities they enable for the device world. Check out the demo video below for a look at how smooth Windows Embedded 8-based applications can be: